Build Brand Humanity by Mastering Empathy at Scale
Date: Jan 30, 2020 12:00PM EST (9:00AM PST)Speakers:
Guest Speaker: Dipanjan Chatterjee, VP and Principal Analyst, Forrester
Sara Spivey, CMO, Braze
2020 Outlook for AI in B2B Marketing
Date: Jan 9, 2020 1:00 EDT (10:00PDT)Speakers:
Jessie Johnson, Research Director, Forrester
Gil Allouche, Co-founder and CEO, Metadata.io
The Fantastic 5: Emerging strategies to drive conversions & growth
Date: Dec 19, 2019 1:00 EDT (10:00PDT)Speakers:
Alan Pelz-Sharpe, Founder, Deep Analysis
Daryl Vanderburgh, Senior Solutions Consultant, Resulticks
Arjen van der Broek, VP of Customer Success and Technology, Resulticks
Digital Insights 2019: How marketers confront the obstacles of digital customer engagement
This white paper from Siteimprove seeks to understand what marketing leaders view as their top issues with regard to corporate websites and broader digital presences, and to identify their focus areas today and over the next 12 months. The results point … Read more »
14 Industry Experts on the Future of Attribution
Competition for customers’ attention has never been so relentless, or so complicated. Consumers interact with your brand across a dizzying number of channels, touchpoints and devices. The average person today has four to six connected devices and switches constantly from … Read more »
CCPA Goes Live in Weeks: Is your marketing measurement ready?
Date: Dec 17, 2019 1:00 EDT (10:00PDT)Speakers:
Matt Voda, CEO, OptiMine
4 Ways to Get Started With Agile Marketing
Date: Dec 11, 2019 1:00 EDT (10:00PDT)Speakers:
Melissa Talcott, Studio Manager, Workfront
Hazel Lanzona, Solution Advisor, Workfront
Get More Value Out of Your First-Party Data: Using AI to Connect the Online-to-Offline Buying Experience
Date: Dec 5, 2019 1:00 EDT (10:00PDT)Speakers:
Jim Sterne, Founder, Marketing Analytics Summit
Ian Dailey, Senior Director of Product Marketing, Invoca
How to Deliver Effective ABM Using Pre-targeting & AI
Date: Nov 7, 2019 1:00 EDT (10:00PDT)Speakers:
Gil Allouche, Co-founder and CEO, Metadata.io
Jason Widup, VP, Search Marketing & Operations, Workfront
2019 Marketing Benchmark Report
How do your campaigns stack up against industry benchmarks? The 2019 Marketing Benchmark Report from Acoustic examines email and mobile marketing messages from several thousand brands to establish industry standards on customer engagement, delivery, and subscriber churn. With this report, you … Read more »