About
Workfront is a cloud-based project management solution that helps marketing departments, creative agencies, and other enterprise teams conquer the chaos of excessive email, redundant status meetings, constant rework, and tedious approval processes. Unlike other tools, Workfront is a centralized, easy-to-adopt solution for managing and collaborating on all creative work through the entire work lifecycle, which improves team productivity, credibility, and visibility. Thousands of enterprise marketing teams, such as Adobe, Cisco, Ralph Lauren, REI, Trek, Schneider Electric, Tommy Hilfiger, and ATB Financial, trust their work to Workfront. To learn more, visit workfront.com/marketing.
Resources from :
How to Build a Marketing System of Record
Date: Jan 20, 2021 1:00 EDT (10:00PDT)Speakers:
Linnie Ciepielowski,
Project Manager,
Esri
Melissa Harvey,
Senior Product Marketing Manager,
Workfront
3 Ways the CMO and the CFO Can Become BFFs
Date: Nov 18, 2020 1:00 EDT (10:00PDT)Speakers:
Heidi Melin, Chief Marketing Officer,
Workfront
Erik Larson, EY Americas Digital and Emerging Technology Leader
Myles Corson, EY Americas Markets Leader for Financial Accounting Advisory Services
4 Ways to Get Started with Agile Marketing
Date: Aug 19, 2020 1:00 EDT (10:00PDT)Speakers:
Andrea Fryrear, Agile Marketing Coach, Co-Founder
AgileSherpas
Melissa Talcott, Studio Manager, Workfront
Great Marketing Starts with Better Planning
Date: Sep 23, 2020 1:00 EDT (10:00PDT)Speakers:
Christine Cutten,
Principal,
Deloitte ConsultingHeidi Melin,
Chief Marketing Officer,
Workfront
How Marketing Teams Can Create Order During A Time Of Chaos
Date: May 13, 2020 1:00 EDT (10:00PDT)Speakers:
3 Types of Silos Killing Your Marketing Team
Each day, your marketing team is hard at work—checking off social media tasks, building workflows, writing landing pages, creating reports—but it feels like progress toward reaching campaign goals is slow, with some projects stalling out completely. Not only do marketing … Read more
6 Steps to Design the Ideal Martech Stack
From choosing Adobe to Salesforce, your martech strategy matters. Teams that develop a vision for how their martech stack will evolve to meet future business needs are more adept to change. In order to help you develop the best martech … Read more
4 Ways to Get Started With Agile Marketing
Date: Dec 11, 2019 1:00 EDT (10:00PDT)Speakers:
Melissa Talcott, Studio Manager, Workfront
Hazel Lanzona, Solution Advisor, Workfront
How to Design and Build the Ideal Martech Stack
Date: Aug 14, 2019 1:00 EDT (10:00PDT)Speakers:
Jason Widup, VP, Search Marketing & Operations, Workfront
Ashley Blanchard, Senior Technology Manager, Workfront
4 Steps to Operationalize Modern Marketing Work
Date: Jun 11, 2019 1:00 EDT (10:00PDT)Speakers:
Mayer Becker,
Principal Consultant,
Zee Jay Digital
Cameron Masters,
Marketing Strategic Program Manager, Workfront
3 Types of Silos Killing Your Marketing Team
Date: Feb 6, 2019 1:00 EDT (10:00PDT)Speakers:
Clifford Stevens, Director of Creative Operations, Liberty Mutual
Brandon Jensen, Director of Marketing Operations, Workfront
Intro to Agile Marketing: Work faster and smarter by changing how you work
Date: Mar 8, 2017 1:00 EST (10:00PST)Speakers:
Andrea Fryrear, Founder and Chief Content Officer, Fox Content
David Lesué, Creative Director, Workfront