Resource Library: eCommerce

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Marketing Agency’s Guide to Review Management

The “Marketing Agency’s Guide to Review Management” is a comprehensive resource for marketing agencies looking to offer review management services to their clients. The eGuide provides a step-by-step guide on how to implement an effective review management strategy, how to … Read more »


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Guide to a Strong Online Reputation

“Your Guide to a Strong Online Reputation” eGuide by GatherUp is a comprehensive resource for businesses looking to establish and maintain a positive online reputation. The eGuide covers how to monitor and manage your online reputation, how to respond to … Read more »


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New Business Guide to Google Reviews

The “New Business Guide to Google Reviews” by GatherUp is an essential resource for growing businesses looking to attract more customers through the power of Google search. This comprehensive guide provides step-by-step instructions on how to claim and optimize your … Read more »


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The 2023 Consumer Trends Index

Understanding customers and meeting them where they’re at is everything. For years, we’ve invested in the Consumer Trends Index (CTI) to bring the voice of the customer to life. It is our goal at Marigold to help our customers understand … Read more »


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Enterprise Conversion Optimization Platforms: A Marketer’s Guide

COPs help marketers meet heightened user expectations by systematically testing and personalizing websites, mobile apps and other touch points to provide each person with a satisfying experience. Read more »


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5 CX Trends That Will Shape 2023

Date: Feb 9, 2023 1:00 EDT (10:00PDT)

Speakers:
David Mingle, VP and Global Practice Head, Customer Experience, Reputation,
Shannon Heath, Product Marketing Manager


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Enterprise Digital Experience Platforms: A Marketer’s Guide

The challenge of integrating new technologies with CMSs, the increased digitization of business and ever-heightened customer expectations are some of the factors that have led to the rise of the digital experience platform (DXP). Read more »


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Keep Customers Engaged All Year Long

Date: Feb 21, 2023 1:00 EDT (10:00PDT)

Speakers:
Kate Richardson, Director of Customer Retention Marketing at Artifact Uprising
Toby Yuen, Customer Success Manager at Blueshift


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How to Deliver an Unforgettable Customer Experience

Companies that deliver a great buying experience grow twice as fast as those that deliver average experiences, according to Gartner. That’s a huge opportunity for innovative organizations to capitalize on. But if your revenue teams aren’t aligned, you may end … Read more »


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From First Date to True Love

From small businesses to enterprises, relationship marketing can help create meaningful connections with customers that lead to increased loyalty and more revenue. Yet 30% percent of consumers report receiving “creepy” personalization based on data they didn’t knowingly share. The key … Read more »