Charting the Path Forward: Building a Future-Forward Platform for Retailers in 2025
Date: Nov 12, 2024 1:00 EDT (10:00PDT)Speakers:
Bill Sears,
Group Vice President, Solution Strategy, Zeta Global
Melissa Tatoris,
Head of Retail Practices, Zeta Global Leslie Lorenz,
Head of Retail Practices, Snowflake
How Content is Critical to a Winning Ecommerce Strategy
Date: Nov 5, 2024 1:00 EDT (10:00PDT)Speakers:
Colton Hathaway,
VP Technology at Northern
Nate Holmes,
Senior Manager, Product Marketing, Acquia
Product Feedprint™ Benchmark Report
In some ways, the formula for ecommerce success is simple—have a meaningful presence on the shopping destinations where your target customer looks for products. Feedonomics calls this digital presence your Product Feedprint™, and it’s a combination of a brand’s channel … Read more
Personalization at Scale: A Blueprint for Global Success
Date: Oct 1, 2024 1:00 EDT (10:00PDT)Speakers:
Andrei Gazdac,
Senior Customer Engagement Manager, Crownpeak
Marina Hernandez,
eCommerce Manager, Le Col
Your Performance TV Guide to Holiday 2024
Despite worries of economic uncertainty, strong retail sales and a growing appetite for streaming have set the stage for a competitive and tech-driven 2024 holiday season. So while consumers may be more budget-conscious, Connected TV is emerging as a brand … Read more
The Digital Marketer’s Guide to Connected TV
Your search marketing chops are finely honed to capture demand, but how are you generating new demand? Enter: Connected TV. TV is now a performance channel, and a valuable one, at that. Not only is it the perfect complement to … Read more
What You’re Really Getting When You Buy Performance TV
Connected TV (CTV) — it’s so hot right now. MNTN knows, but this advertising channel has proven itself to be powerfully effective at generating real performance for brands of all shapes and sizes. While CTV is certainly a buzzword in the … Read more
Achieve Near-Perfect Accessibility
Date: Aug 22, 2024 1:00 EDT (10:00PDT)Speakers:
Kainaz Mehta,
Account Manager, Acquia
Erryn Barlow,
Digital CX Manager, The Salvation ArmyLeah MacGibbon,
General Manager of Digital Marketing, The Salvation Army
Joseph Pinkard,
Intercultural and Disability Lead, The Salvation Army
Personalization: It’s a value exchange between brands and customers
Consumers are increasingly choosing brands that make them feel understood as individuals. Brands that excel at personalization are soaring past their revenue goals because their customers buy more, more often, and remain loyal over time. Compared to peer brands with … Read more
How Brands Are Turning Personalization Into A Value Exchange With Customers
Date: Jun 25, 2024 1:00 EDT (10:00PDT)Speakers:
Leala Shah Crawford,
Managing Director, Deloitte DigitalWill Pickard,
Senior Manager, Deloitte Digital