Resource Library: eCommerce


Converting with Conversational AI

Reactive, one-size-fits-all marketing is a thing of the past. With conversational AI, you can offer a more friendly, personalized experience and turn your website visitors into revenue. Read this ebook from Ada to discover 5 ways you can use conversational … read more »


4 Ways Chatbot Marketing Can Drive Sales

Chatbot marketing puts an end to the guessing game and starts equipping your sales and support team with valuable information from the very first point of interaction. Read this ebook from Ada to discover 4 ways chatbot marketing can drive … read more »


Global Social Media Advertising Trends Among Retailers in 2021 surveyed global retail brands to learn how they approach their social advertising strategies in 2021. This report helps brands plan their social media advertising strategies in the ever-changing landscape. After reading this eBook you’ll learn how retail brands: Approach … read more »


Win with Faster Webpage Load Time

Things happen fast in the digital world and if your website fails to make an instant impression because of slow load times, visitors are quick to leave. To improve your webpage load times and increase customer engagement, follow this four-step … read more »


The Hidden CX Strategy: How Accessible Digital Experiences Unlock Wide-Ranging Growth

Website accessibility can no longer be an afterthought for businesses. What once may have been a legal requirement or compliance issue is now at the forefront of leading-edge customer experience. Just stop and think about it for a second. That … read more »


The Six Principles of Building a Memorable Customer Experience

The customer experience is something that has drastically changed over the years, with possibly no event as significant as the pandemic. In this guide, readers will better understand how the customer experience has reached a strategic inflection point and what … read more »


What Customer Experience Means in 2021

To satisfy your customer in today’s competitive landscape, you need to have more than just a stellar product—you need to provide an experience they won’t forget. When done right, you gain a customer for life, creating advocates who can’t wait … read more »


The Media-First Approach Why visual media must be a primary consideration for e-commerce businesses

Why must visual content creation and optimization now be a primary consideration for e-commerce businesses committed to sustainable growth? For starters, the average human brain processes imagery 60,000x faster than text and retains 80 percent of the imagery but only … read more »


Become an Experience-Led Business with an Agile CX Tech Stack

Most marketing leaders know they need a modern CX tech stack to delight customers and grow their business. But building a functional and flexible CX tech stack that’s right for your business can feel like a daunting task. For help … read more »


The AI Revolution Is Coming to Every Stage of Your Buyer’s Journey

Date: Mar 23, 2021 2:00PM EST (11:00AM PST)

Amanda DePaul, Sr. Director of DG & Integrated Marketing, Conversica
Gloria Ochman, Director, Field Marketing Conversica