Understanding the 4 Types of Online Consumers
In this white paper from Influential, you’ll learn about the 4 different types of online customers and how their behavior can inform your marketing strategy.
Referral Success in the Sport & Fitness Sector
Sport, perhaps more than any other sector, has the power to bring people together for a shared interest. This is even more true now, given marketing has evolved towards building deeper and more personal connections with customers. Making referral marketing … read more
Customer Loyalty in E-Commerce
It costs 500% more to acquire a customer than to retain one. Yet only 18% of companies today focus on retention. Why? This e-book from Exponea will explain why, despite knowing the importance of retention, so many companies continue to … read more
Omnichannel eBook: Stop Advertising To Your Customers
What will you learn? As the number of marketing channels grow, campaigns must become more effective at engaging and converting. This guide from Exponea will discuss the right tools and processes to help automate your marketing efforts in order to … read more
How Voice Search Changes Everything
Voice search and voice-powered experiences are two of today’s hottest topics — and for good reason. They are shaping the emerging customer experience, and will have a direct impact on businesses of every kind. Download and discover: What the big … read more
The New Rules to Win Customer Loyalty and Increase Online Sales
Date: Apr 11, 2019 1:00 EDT (10:00PDT)Speakers:
Andrew Waber, Data Insights & Media Relations Manager, Salsify
Build Brand Authenticity Using Customer Generated Content
Date: Apr 9, 2019 1:00 EDT (10:00PDT)Speakers:
Daniel Lemin, Author and Co-founder, Selectivor
Dylan Hoeffler, Senior Product Marketing Manager, Bazaarvoice
What Customers Expect in the Age of AI
Even though 80% of businesses already use or plan to use chatbots by 2020, over half of consumers believe the future should entail a combination of human and automated interactions. Especially when it comes to big purchase decisions like … read more
5 Steps for Competing with Digital Goliaths
Date: Mar 26, 2019 1:00 EDT (10:00PDT)Speakers:
Kirk Williams, Owner, ZATO Marketing
Ashley Fletcher, VP of Marketing, Adthena
Who’s Minding the Digital Store? How to align teams when technology is in charge
Date: May 16, 2019 1:00 EDT (10:00PDT)Speakers:
Alex Shiferman, Head of Technology, Nuts.com
Jeffrey Liss, Director, Connected Commerce, KPMG US
Stay Connected & Informed