Resource Library: Multi-channel

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How Digital Transformation Empowers Brands To Deliver To Consumers With Urgency

Date: Jun 11, 2020 1:00 EDT (10:00PDT)

Speakers:
Stephen Kaufman, Chief Product Officer, Esko Brand Solutions


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Sonic Branding: Leverage the Power of Audio In Your Marketing Strategy

Date: Jun 9, 2020 1:00 EDT (10:00PDT)

Speakers:
Damian Scragg , General Manager, Veritonic
Colleen Fahey
, US Managing Director, Sixiéme Son
William Agush, Founder and President, Adsonica


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How to Build a Digital Foundation to Transform Your Customer Experience

Date: May 28, 2020 1:00 EDT (10:00PDT)

Speakers:
Keith Barber, Director of Digital Engagement at Tyson Foods
Paul Lima, Founder and Managing Partner, Lima Consulting Group


whitepaper

Multi-Channel Marketing – Maximizing Program Engagement and ROI

Maximize your campaign response rates and ROI with insights from nearly 600 multichannel marketers. Are you using the optimal mix of marketing channels? Most marketers rely on more than one channel to achieve the best possible results from their campaigns. … Read more »


whitepaper

Nielsen Annual Marketing Report: The Age of Dissonance – Marketer’s Trust in Digital Drives Spend Despite Challenges

Digital has made the customer journey more complex. With new metrics, platforms and tools, measuring that journey is even more difficult. While digital channels continue to gain ground, the ambivalence isn’t gone. Many of you feel you don’t have the … Read more »


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Making Sense of 2020: New Marketing Priorities & Opportunities amidst the Chaos

Date: Apr 14, 2020 1:00 EDT (10:00PDT)

Speakers:
Jim Sterne, Founder, Marketing Analytics Summit & Director Emeritus, Digital Analytics Association
Erica Seidel, Executive Recruiter & Founder, The Connective Good
Linh Ho, CMO, conDati


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CDP Pro Tips: How to Create a 360° Customer View

Date: Apr 23, 2020 1:00 EDT (10:00PDT)

Speakers:
David M. Raab, Founder & CEO, The CDP Institute
Allen Pogorzelski, VP of Marketing, Openprise


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Retargeting in 2020: Key Insights to Help You Succeed

Date: Apr 2, 2020 1:00 EDT (10:00PDT)

Speakers:
Todd Lebo, Partner & CMO, Ascend2
Jalali Hartman, AI Lab Director, Perfect Audience
Eric Stockton, General Manager, Perfect Audience


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60-Minute Masterclass: Google Ads & Phone Call Conversions

Date: Feb 25, 2020 1:00 EDT (10:00PDT)

Speakers:
Justin Sue, Program Manager, Google
Blair Symes, Senior Director of Content Marketing, DialogTech


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Bridge the Gap between Marketing and CX (Without Buying More Technology)

Date: Feb 20, 2020 1:00 EDT (10:00PDT)

Speakers:
Christine Crandell, President, New Business Strategies
Mark Smith, President, Kitewheel


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