Customer Data Challenge: Improve martech efficiency and ROI with unified data
Date: Sep 25, 2018 1:00 EDT (10:00PDT)Speakers:
Matthew Mobley, CTO, Merkle
James McDermott, Co-founder & CEO, Lytics
How to Choose the Right SEO Vendor
When selecting an SEO vendor, it’s important to look under the hood and see what a company is really doing when optimizing a website and how they can support your company. There are certain qualities of a good SEO vendor … read more
Google, the EU, and Comparative Shopping Services: Minefields (and Opportunity) Everywhere!
Date: Sep 6, 2018 1:00 EDT (10:00PDT)Speakers:
Andreas Reiffen. CEO, Crealytics
How to Present Progressive Web Apps to Your Clients
In the past, there were only two options for your clients’ mobile web needs: 1) build them a mobile site or 2) build them an app. Both options had their pros and cons, and it was up to you to … read more
You Got The Click! Now What?
Date: Sep 18, 2018 1:00 EDT (10:00PDT)Speakers:
Brian Finnerty, Senior Director of Marketing, Marin Software
Ginny Tonkin, Associate Product Marketing Manager, Instapage
8 Ways to Leverage GDPR for Your Agency
While GDPR may feel a little like red tape, the new laws are designed to help us build trust with customers and provide a better user experience. And as marketers, that’s our end goal anyway, right? In this issue of … read more
Ramp Up Your Amazon Ad Game: 5 Tips for Success
Date: Aug 23, 2018 1:00 EDT (10:00PDT)Speakers:
Bryant Garvin, Director of Online Advertising, iServe
Wes MacLaggan, SVP of Marketing, Marin Software
Close the Online/Offline Data Gap with AI-driven Call Intelligence
Date: Jul 19, 2018 1:00 EDT (10:00PDT)Speakers:
Jeremy Hull, VP, Innovation, iProspect
Ian Dailey, Senior Director, Product Marketing, Invoca
Advanced AdWords Strategies to Personalize Experiences and Drive Revenue
Date: Jun 26, 2018 1:00 EDT (10:00PDT)Speakers:
Aaron Levy, Senior Team Leader, Paid Search, Elite SEM
Blair Symes, Director of Content Marketing, DialogTech
Account-Based Marketing: The Art of the Start
Avention — now part of Dun & Bradstreet® — recently conducted a survey to learn more about the role data plays in implementing account-based marketing strategies. With responses from more than 100 B2B marketers, it became clear that one of … read more
Stay Connected & Informed