How to Look Beyond Google for the Search Intelligence You Need
Date: Feb 27, 2020 1:00 EDT (10:00PDT)Speakers:
Ginny Marvin, Editor-In-Chief, Third Door Media
Tim Bouhour, VP of Product, Adthena
60-Minute Masterclass: Google Ads & Phone Call Conversions
Date: Feb 25, 2020 1:00 EDT (10:00PDT)Speakers:
Justin Sue, Program Manager, Google
Blair Symes, Senior Director of Content Marketing, DialogTech
The State of Retail Media: Learnings from 100 Retail Brand Executives
Date: Jan 16, 2020 1:00 EDT (10:00PDT)Speakers:
Ginny Marvin, Editor-in-Chief, Third Door Media
Andreas Reiffen, CEO, Crealytics
7 Unexpected PPC + SEO Strategies for Growth Marketing
PPC and SEO, both powerful stand-alone channels, are even stronger when they work together. This eBook from BrandVerity explores seven ways to use these two powerful channels together to drive more successful business results, increase brand visibility, and control your … Read more
Stop Overbidding for What’s Yours! Using AI to build brand equity and search ROI
Date: Oct 8, 2019 1:00 EDT (10:00PDT)Speakers:
Aaron Levy,Group Director, SEM, Tinuiti
Nikos Drakatos, Director of Product Marketing, Adthena
AI and Digital Paid Media: Are PPC Managers Being Replaced?
Date: Aug 22, 2019 1:00 EDT (10:00PDT)Speakers:
Ginny Marvin, Editor-in-Chief, Third Door Media
Will Haswell, Head of Digital Aquisition, Adzooma
Sal Mohammed, Head of Partnerships, Adzooma
Machine Learning Powered PPC Optimization: The Modern Methodology to Best-In-Class Bidding
PPC Bidding Optimization has come a long way over the years! The bid calculation process for at-scale SEM programs has tons of moving parts and can be intimidating. QuanticMind’s new Guide “Machine Learning Powered PPC Optimization: The Modern Methodology to Best-In-Class … Read more
Google’s Smart Bidding – it’s even more about the data
Date: Jun 13, 2019 1:00 EDT (10:00PDT)Speakers:
Andreas Reiffen, CEO, Crealytics
The Path to Effective Keyword Targeting in Google Shopping
In this white paper, Omnitail shows you an easy yet extremely effective method for query segmentation across product listing ad channels. First, the white paper looks at the customer decision process and the importance of segmenting queries by query type. … Read more
5 Steps for Competing with Digital Goliaths
Date: Mar 26, 2019 1:00 EDT (10:00PDT)Speakers:
Kirk Williams, Owner, ZATO Marketing
Ashley Fletcher, VP of Marketing, Adthena