Resource Library: Multi-channel

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The Marketer’s Guide to Creating Digital Experiences That Convert

Cut through the noise and create content that truly connects. This guide breaks down how marketers can go to market faster, deliver better customer experiences, and scale efficiently—while balancing creativity with brand consistency. Learn which tools can help you achieve … Read more »


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Delivering Dynamic Experiences at Scale

Learn how digital teams can create compelling experiences efficiently. This guide will show how you can speed time to impact from months to minutes by combining a composable content platform with design tools and generative AI.


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Marketing Work Management Platforms: A Marketer’s Guide

Marketers need to level up their productivity to deliver modern digital experiences — a need that marketing work management platforms seek to fill. Read more »


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Marketing Automation Platforms: A Marketer’s Guide

The marketing automation platform (MAP) is the backbone of many modern marketing technology stacks. Read more »


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Personalization Charticle

Nearly every organization engaging with consumers recognizes the importance of personalized experience. Deloitte Digital’s  latest research underscores that personalization has become even more critical and more brands seeing it as a central pillar of their customer strategies. The brands fully embracing personalization … Read more »


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Salesforce Data Cloud Demystified

Step into the future of customer data management with “Salesforce Data Cloud Demystified” – a new guide from Salesforce MVP Hall of Famer Eliot Harper. This comprehensive ebook unveils the power of Salesforce Data Cloud, a transformative platform that’s revolutionizing … Read more »


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The 40% Shift: How AI is Radically Reshaping Marketing Budgets

Date: Dec 10, 2024 1:00 EDT (10:00PDT)

Speakers:
Chris Connell Chief Growth Officer, We Brand


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Unlocking Customer Lifetime Value: Data Strategies and Technologies

Date: Jul 31, 2024 1:00 EDT (10:00PDT)

Speakers:
Bill Sears, GVP Solution Strategy, Zeta Global
Roman Gun, VP, Product, Zeta Global
Jim Warner, Field CTO for Advertising and Media, Snowflake
Patrick Patel, Software Engineer, Hakkoda


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Cross-platform measurement: Playbook 2024

Dive into the world of brand lift and learn why it’s crucial for your marketing success. This playbook provides you with expert insights and best practices from industry leaders. From setting clear campaign goals to ensuring trackability of your media … Read more »


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How Brands Are Turning Personalization Into A Value Exchange With Customers

Date: Jun 25, 2024 1:00 EDT (10:00PDT)

Speakers:
Leala Shah Crawford, Managing Director, Deloitte Digital
Will Pickard, Senior Manager, Deloitte Digital


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