Nothing Is Wrong With Your ABM Strategy, But Your Execution is Failing
Date: Oct 26, 2021 1:00 EDT (10:00PDT)Speakers:
Drew Neisser, Founder, Renegade + CMO Huddles
Jon Russo,
CMO & Founder, B2B FusionSonny Dasgupta,
Head of Product Marketing, ConversicaJames B. Stanton, Vice President of Marketing, Empyrean Benefit Solutions
Increase Customer Engagement, Create Trust and Convert Customers for Life
Date: Sep 14, 2021 1:00 EDT (10:00PDT)Speakers:
Hally Pinaud
Head of Product Marketing, Podium
Rise of the Digital Sales Force
The way buyers and sellers interact is changing rapidly. Field Sales, for example, are now the new Inside Sales; operating completely as a remote, online sales force. Digitally enabling the buyer’s journey went from a ‘nice to have’ to a … Read more
Customer Data Platform RFP template
The right CDP can help marketers use the entirety of their data to delight customers with relevant, timely interactions across every channel. But, not all CDPs are created equal. Download Blueshift’s CDP RFP Template and get answers to the 50 … Read more
The New Frontier of B2B Marketing: Drive Measurable Results With Performance CTV Advertising
Date: Jul 22, 2021 1:00 EDT (10:00PDT)Speakers:
Ali Haeri,
VP of Marketing at MNTN
5 Ways Conversational AI Transforms Your Lead Engagement and Sales Process
Date: Jun 17, 2021 1:00 EDT (10:00PDT)Speakers:
Rashmi Vittal,
Chief Marketing Officer, ConversicaAmanda DePaul, Senior Director of Demand Generation, Conversica
Selecting a Customer Data Platform For Your Organization: The 2020 Gartner Market Guide
Customer Data Platforms (CDPs) promise to provide invaluable audience insights, yet too often marketers struggle to translate data into concrete action with meaningful business outcomes. And with a plethora of CDPs on the market, navigating the options can be overwhelming. … Read more
5 Reasons Agencies Adopt Marketing Automation
With so many technology trends these days it can be hard to decide where to invest and which ones to skip. We get it, you don’t want to be the sucker buying a new Blackberry in 2013. By now you’ve … Read more
B2B Marketing Trends Shaping 2021
Date: Mar 30, 2021 1:00 EDT (10:00PDT)Speakers:
Jordan Speirs,
Director, Strategic Partner Marketing
Vonage
Kyra Johanson
Sr Manager, Product Marketing,
Salesforce Pardot
Three Pillars of CRM Data Management
Businesses getting data management right enjoy better customer relationships, more effective sales and marketing campaigns, and valuable insights increasing revenue and growth. In fact, companies embracing a data-driven strategy are growing 30% year-over-year. Add your company to the list of … Read more
