Data for Retailers

Harnessing Insights for Optimal Local Performance

Savvy retailer marketers know that a data-first strategy is key to ensuring ROI on local campaigns. Gathering insights such as who your consumers are, how they found you, when they’re likely to visit your store, and the products they’re interested in, can help your business make intelligent decisions backed by actionable analytics.

When formulating their marketing plan, marketers need to consider several different search and discovery sites that users rely on. This white paper from Sweet IQ, reveals why your brand needs to gather data from Google My Business, Facebook, Foursquare, Bing and Yelp for smart marketing. 

Sponsored by SweetIQ

SweetIQ is an industry leader in local search marketing, helping Fortune 500 brands convert online searches to in-store shoppers. Our platform provides local marketing analytics, intelligence, strategic recommendations, and automation to national brands across North America.