Resource Library: DMD Sidebar

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Machine Learning Powered PPC Optimization: The Modern Methodology to Best-In-Class Bidding

PPC Bidding Optimization has come a long way over the years! The bid calculation process for at-scale SEM programs has tons of moving parts and can be intimidating. QuanticMind’s new Guide “Machine Learning Powered PPC Optimization: The Modern Methodology to Best-In-Class … read more »


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Search Marketing Benchmark Report – SaaS Edition

The marketing and analytics teams at Directive constructed this comprehensive benchmark report including statistics from their 40+ SaaS clients in the year 2018. This report is designed to provide you with benchmark figures from search marketing efforts and how they can … read more »


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Google’s Smart Bidding – it’s even more about the data

Date: Jun 13, 2019 1:00 EDT (10:00PDT)

Speakers:
Andreas Reiffen, CEO, Crealytics


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4 Steps to Operationalize Modern Marketing Work

Date: Jun 11, 2019 1:00 EDT (10:00PDT)

Speakers:
Mayer Becker, Principal Consultant, Zee Jay Digital
Cameron Masters, Marketing Strategic Program Manager, Workfront


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The Top 4 Digital Challenges Facing Consumer Brands – And How to Solve Them

Date: May 30, 2019 1:00 EDT (10:00PDT)

Speakers:
Marty Weintraub, Founder, Aimclear®
Andrew Howe, Senior Director of Digital Marketing Services, Mapp Digital


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The Ultimate Guide to Selling SEO

You’ve got yourself an awesome product. You’re ready to roll it out to your customers. You even have the perfect prospect to kick off your SEO sales. You know they’re ready to improve their online presence. So you’ve got a … read more »


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The Digital Marketing Guide for Consumer Goods Brands

There is little doubt that digital technologies are creating challenges for consumer goods companies, also known as consumer packaged goods (CPG) or fast-moving consumer goods (FMCG) brands. Digitally-native consumer goods startups like Casper, Away, and Glossier, are on the rise … read more »


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Do More With Email Deliverability and Privacy

Consumer privacy is serious business. And if you’re not following the rules of email deliverability, you could wind up blacklisted. (Meaning that your curated content will go unread.) Discover how to reach people effectively with this Email Deliverability and Privacy … read more »


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Mission Possible: Quality Content Marketing

Content pollution is real. We’re producing more than ever, but quality of content marketing has slipped. Are you part of the problem? In this issue of Agency Perspectives from SharpSpring, you’ll learn: How to develop content your target audience actually … read more »


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The Search For Gen Z

The coming of age of Generation Z represents a landmark moment for advertising. This is the first generation who have grown up in a fully connected digital world, where personalized smartphones and omnipresent digital media are simply the norm. Today, … read more »