AEO in Action: A Framework for AI-powered Search, Discovery, and Conversion
Date: Oct 30, 2025 1:00 EDT (10:00PDT)Speakers:
Guy Yalif,
Chief Evangelist, Webflow
Danny Goodwin, Editorial Director of Search Engine Land & Search Marketing Expo
The Modern Marketing Data Stack for 2026
The marketing landscape is being reshaped by three powerful forces: AI, data gravity, and privacy. Snowflake’s annual Modern Marketing Data Stack report is your guide to turning this complexity into a competitive advantage. Inside, discover the key trends, leading technology … Read more
Agentic AI, Decoded: A Practical Guide for Marketers
Interested in exploring agentic AI but nervous about getting tripped up? Our new report will get you started on the right foot. Read more
Email Marketing Platforms: A Marketer’s Guide
Despite the rise of social media and chat apps, email’s reach and ROI continue to grow, making the choice of an email marketing platform more critical than ever. Read more
The Salesforce Data Cloud Architect’s Handbook
The Salesforce Data Cloud Architect’s Handbook is a comprehensive dive into platform concepts, architectural patterns, and best-practice methodologies essential for designing, integrating, and activating customer data at scale with Salesforce Data Cloud. Authored by Eliot Harper (former Salesforce MVP Hall … Read more
The State of Fast Moving Consumer Goods Ecommerce
Consumer behavior is shifting—and fast. In 2024, FMCG e-commerce grew 11%, with global traffic hitting 24.7B monthly visits. Mobile drove 60% of that traffic, and platforms like YouTube (+25%) and Instagram (+34%) became key discovery channels. AI is quickly reshaping the space too—ChatGPT-driven traffic soared 1138% in just … Read more
2025 Black Friday Cyber Monday Forecast
Black Friday Cyber Monday (BFCM) is as important to brands as it’s ever been: 2 in 5 consumers plan their holiday shopping around these sales. For retailers, these trends present an opportunity. The teams that adapt their strategies to reflect … Read more
Dream Links, Real Authority: Digital PR’s Edge in SEO & AI Search
Date: Oct 9, 2025 1:00 EDT (10:00PDT)Speakers:
Michael Johnson, CEO & Founder, Resolve Danny Goodwin,
Editorial Director of Search Engine Land & Search Marketing Expo
The Privacy-First Approach to Campaign Planning, Execution, and Performance
Date: Oct 21, 2025 1:00 EDT (10:00PDT)Speakers:
Tori Forte, VP, Marketing Operations & Technology, OneTrust
Ethan Sailers, Global Director, Solutions Engineering, OneTrust
From Stars to Search: The Reputation + Listings Playbook for Local Search
Date: Oct 7, 2025 1:00 EDT (10:00PDT)Speakers:
Alexia Platenburg,
Sr. Product Marketing Manager, GatherUp Danny Goodwin,
Editorial Director of Search Engine Land & Search Marketing Expo
