Resource Library: Featured

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Five Ways to Identify Online Bots

With the growing presence of online bots, now more than ever it’s important to understand what they are, what they can do, and how to identify them. This white paper details the bot landscape, their capabilities, potential impact, and then … read more »


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From Customer Reviews to Customer Insight: Best Practices in AI and Sentiment Analysis

Date: Sep 5, 2019 1:00 EDT (10:00PDT)

Speakers:
Trent Brock, Community Development Marketing Specialist, PODS Enterprises
Sridhar Nagarajan, VP of Product, Chatmeter


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Build Brand Authenticity Using Customer Generated Content

Date: Apr 9, 2019 1:00 EDT (10:00PDT)

Speakers:
Daniel Lemin, Author and Co-founder, Selectivor
Dylan Hoeffler, Senior Product Marketing Manager, Bazaarvoice


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The Complete Guide to Social Media for B2B Marketers

Social media has changed the way we communicate with the world we live in. From advertising to engaging, it’s also helping shape the way B2B marketers communicate with their prospects and clients. For many B2B marketers, it’s an increasingly important … read more »


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Unifying Your Search and Social Ad Strategies

Date: May 10, 2018 1:00 EST (10:00PST)

Speakers:
Michelle Stinson Ross, Director of Marketing Operations, Apogee Results
Connie Lanter, Customer Success Director, Marin Software


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CX in the Age of Social Media

Date: Nov 28, 2017 1:00 EST (10:00PST)

Speakers:
Joey Coleman, Founder and Chief Experience Composer, Design Symphony
Eddie McGraw, Director of Marketing & Communications, Lithium


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Agency Guide: Turn your social platform into a profit engine

With the rapidly growing social media market, comes increasing budget demands – billing hours spent manually sifting for ROI metrics, researching potential campaigns and monitoring the online conversation. As clients expect more from agencies, profit margins are shrinking. The good … read more »


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Make UGC Your Brand’s Secret Weapon

Date: Oct 3, 2017 1:00 EST (10:00PST)

Speakers:
Marty Weintraub, Founder, aimClear® Marketing Agency


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How to Utilize a White Label Social Media Program To Increase Profits

Your client’s social media assets need managing, but how do you add that service to your business? You could add people and resources, increasing your costs. Or you could try a white label social media marketing program and increase your … read more »


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Complete Guide to Facebook Advertising

Today, a Facebook advertiser’s biggest obstacle is that, with the proliferation of ad types, goals, and things you can actually achieve on Facebook, the options and best practices can get overwhelming. 3Q Digital boils it down for you in this … read more »