Resource Library: Featured Home

whitepaper

How Multi-Segment and Session Analysis Can Help You Convert 30% More Users

Discussions around optimization and website conversions are now dated. The need of the hour is to understand what makes a website convert more and how to reduce the number of sessions to convert. Nabler created this whitepaper to answer these questions for … read more »


whitepaper

Personalization Playbook: Lifecycle Mapping

Whether your brand uses storyboards, the design thinking process or intuition to build out its customer lifecycle map, that process is only valuable to your marketing and sales teams. After all, no customer ever thinks to themselves that they’re in … read more »


webcast

How to Deliver Awesome, Engaging Webinars in a Work From Home World

Date: Dec 15, 2020 1:00 EDT (10:00PDT)

Speakers:
Mark Bornstein, Vice President, Content Marketing ON24


webcast

Predicting the Unpredictable – The 2021 Marketer’s Guide to Retention, Loyalty and Lifetime Value

Date: Dec 10, 2020 1:00 EDT (10:00PDT)

Speakers:
David M. Raab, Founder & CEO CDP Institute
Omer Artun, Chief Science Officer. Acquia,
Karen Wood, Sr. Director, Product Marketing, Acquia


webcast

Marketers’ Best Tool in 2021: Why Identity is Key to Picking Up Pieces When Cookies Crumble

Date: Dec 3, 2020 1:00 EDT (10:00PDT)

Speakers:
Zora Senat, VP Strategic Partnerships, Infutor
Kim Davis Editorial Director MarTech Today


whitepaper

State of Inbound Lead Management

Get your copy of Workato’s State of Inbound Lead Management to learn how B2B organizations really perform when it comes to managing leads. State of Inbound Lead Management Your chances of qualifying an inbound lead decrease by 400%if your response … read more »


whitepaper

Measuring Marketing Attribution

Investing in a campaign with no way to measure the impact is the stuff marketing nightmares are made of. Both management and marketers want to know what impact marketing has on sales revenue. SharpSpring partnered with Ascend2 to gather insights from … read more »


whitepaper

MarTech Agency Top Trends

SharpSpring’s brand new “Top Trends at a Glance” infographic provides a fast and easy snapshot of what’s going on in martech. Learn the hot trends agencies are jumping all over vs. the ones that are leaving them cold. Even better, … read more »


whitepaper

The Right Customer Data

A new survey report from Vanson Bourne, a research firm based in London, surveyed 300 marketing and IT professionals in the US to identify challenges, trends, and technologies leading companies are experiencing around collecting and using customer data. Results: Third-party … read more »


whitepaper

Lights, Camera, Action – How to create, distribute and manage video content to drive ecommerce

Over the years, video has undeniably became the most popular and engaging form of online consumer content. With video dominating the web, brands are now more capable of delivering life-like experiences to their audience and increasing sales. This whitepaper will … read more »