Choosing A CMS: The Ultimate Guide
More than ever, customers are interacting with their favorite brands in the digital world, whether it’s websites, apps, wearables, or something else. Having the right content management system is the key to making sure you’re putting your best foot forward … read more
Blueprints For Deep Personalization
Focusing on your customers’ specific likes and preferences shows that your brand is interested in them and this interest is likely to be reciprocated if done right. To help your brand with its personalization strategy Magnolia has laid out five personalization … read more
Match Customers with the Products They are Searching For
More than 30% of site visitors use the internal site search bar to find the products they’re looking for. However, most merchants’ site search tools fail to deliver relevant, meaningful results. A good site search experience incorporates autocomplete, relevant recommendations, … read more
Why Do I Need Site Search?
Did you know that 5-25% of all your site visitors use your Site Search bar? Did you know that Site Search visitors are more likely to make a purchase “today” vs. a non-Site Search visitor aka “browser”? Site Search is … read more
Conquering The Customer Journey
Each stage of the customer journey is a chance for your brand to make an impression. Make the right moves and chances are you’ll end up with the new customers you’re looking for. This white paper highlights how to optimize … read more
The True Cost of your Technology Choices
Customer experience (CX) has fast become a top priority for businesses. It’s a crucial time to invest in customer experience. Winning on CX requires a shift to a customer-centric operating model that can keep pace with change. Download ActionIQ’s “The … read more
How to Use Virtual Receptionists for Small-Business Growth
From answering phone calls and texts, to engaging with customers online, your employees time is better spent on your core business. Don’t let another customer reach voicemail. Don’t waste the time of sales staff on pre-screening leads or support staff … read more
5 Strategies for Experiential Commerce
Your customers have unlimited options at their fingertips, with vast amounts of content to help them make informed buying choices available across channels. With content guiding them to compare different products, reviews and prices, often their journey does not start … read more
Reinventing the Digital Commerce Experience: From Transactions to Relationships
With in-person experiences all but eliminated, brands have had to shift to online commerce and focus on building and deepening relationships with customers. The key to this is creating engaging digital commerce experiences that are convenient and personalized, which requires … read more
Digital-First Brand Experiences Require a Digital-First DAM
Potential customers who interact with your brand online are heavily influenced by your digital content before they even set foot in the store. With no in-person contact, a relationship with your brand has taken root in cyberspace. However, your online … read more
