About
SweetIQ is an industry leader in local search marketing, helping Fortune 500 brands convert online searches to in-store shoppers. Our platform provides local marketing analytics, intelligence, strategic recommendations, and automation to national brands across North America.
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Guide to Google My Business For Multi-Location Brands
With the SweetIQ Guide to Google My Business (GMB) for Multi-Location Brands, learn how centralizing your local presence for all your locations is vital to keeping listings accurate, improving your GMB rankings, and generating more revenue from a unified Local … Read more
The Future of Local Marketing is Now: 5 Ways Local Marketing Will Impact The Way You Do Business This Year
In this white paper, SweetIQ outlines 5 strategies you can apply to your Local Marketing right now and bring the future to all your locations. Social Media and crowdsourced local content: Leveraging interactions with your customers to your benefit. Closing … Read more
Data for Retailers
Savvy retailer marketers know that a data-first strategy is key to ensuring ROI on local campaigns. Gathering insights such as who your consumers are, how they found you, when they’re likely to visit your store, and the products they’re interested … Read more
The Ultimate How-To Guide for Driving Traffic from Online to In-store
Learn how to turn online searches into in-store customers. 93% of retail sales are still completed offline, but the decision process starts online with local search. In this guide you’ll discover how to build and analyze your online to offline … Read more
How to Turn Employees into Brand Ambassadors
Successful brands, whether big or small, need ambassadors to trumpet their products and services. Product evangelists have been around longer than the web, while celebrity endorsements and all types of brand promoters have existed for a long time. In fact, … Read more
How to Turn Bad Reviews Into New Customers
Getting a bad review on a social network can seem like the end of the world, especially if the negative reviews gain traction in a community and draw comments from some of your more reliable customers. Just because someone spoke … Read more