How to Choose the Best Marketing Analytics Software in 2020
This free guide from Adversity will provide you with all the information you need to select the best marketing analytics software for your business. Here’s a rundown of the key topics covered in this guide: Why you need marketing analytics in … Read more »
Determining the Right Influencer for Your Campaign
While many industry experts consider influencer marketing the next natural evolution from traditional outreach and link-building strategies, influencer marketing is actually closely related to word-of-mouth promotions. This white paper from CopyPress explores: What influencer marketing is Knowing your three types … Read more »
A New Decade of Martech with Dr. Martech and Mr. Hype
Date: Feb 18, 2020 1:00 EDT (10:00PDT)Speakers:
Scott Brinker, MarTech Conference Chair and Editor, chiefmartec.com
The Impact of Artificial Intelligence in Marketing
Read to understand what AI in marketing is. Learn how artificial intelligence impacts digital marketing. And find out whether you should feel threatened by machine learning and intelligent artificial intelligence at all. What is AI in marketing? What impact would … Read more »
The State of Local Marketing in Insurance
The State of Local Marketing Report in Insurance reveals how local marketing programs help brands and agents obtain results that they couldn’t achieve on their own. This report from BrandMuscle will help insurance brands understand their current local marketing competency, … Read more »
Bridge the Gap between Marketing and CX (Without Buying More Technology)
Date: Feb 20, 2020 1:00 EDT (10:00PDT)Speakers:
Christine Crandell, President, New Business Strategies
Mark Smith, President, Kitewheel
Build Brand Humanity by Mastering Empathy at Scale
Date: Jan 30, 2020 12:00PM EST (9:00AM PST)Speakers:
Guest Speaker: Dipanjan Chatterjee, VP and Principal Analyst, Forrester
Sara Spivey, CMO, Braze
Google is Hogging Half Your Traffic: How to Get It Back
Date: Jan 28, 2020 1:00 EDT (10:00PDT)Speakers:
Frederick Vallaeys, CEO, Optmyzr
Matthew Howells-Barby, Director of Acquisition Marketing, HubSpot
Andreas Dzumla, Co-CEO & Co-Founder, Longtail UX
Emerging Elements for Email Marketers in 2020 from the Periodic Table of Email and Deliverability
Date: Jan 23, 2020 1:00 EDT (10:00PDT)Speakers:
Jen Cannon, Senior Editor, MarTech Today
,Aprill Mullen, Director of Strategic Insights, SparkPost
The State of Retail Media: Learnings from 100 Retail Brand Executives
Date: Jan 16, 2020 1:00 EDT (10:00PDT)Speakers:
Ginny Marvin, Editor-in-Chief, Third Door Media
Andreas Reiffen, CEO, Crealytics