Omnichannel eBook: Stop Advertising To Your Customers

Start building relationships with them

What will you learn?
As the number of marketing channels grow, campaigns must become more effective at engaging and converting.
This guide from Exponea will discuss the right tools and processes to help automate your marketing efforts in order to personalize targeted communication, align channel-specific content, and analyze needed results.
What are some of the highlights?
  • A guide to automated omni-channel communication
  • Multi-channel communication strategies explained
  • Overview on omni-channel analytics with attribution models
  • A list of key takeaways for Heads of CRM and CMOs

Sponsored by Exponea
Exponea is a Customer Data Platform that collects and unifies data from all customer touchpoints into a unified Single Customer View and utilizes this data to help e-commerce businesses to convert and retain customers by acting on customer signals with the right message at the perfect time through the preferred channel.