From Print to Performance: 2025 Consumer Trends in Direct Mail
Based on exclusive insights from 600 U.S. consumers, From Print to Performance: Consumer Trends in Direct Mail unveils how mail stacks up in a screen-saturated culture. This guide explores what today’s audiences enjoy, ignore, and act on when they check … Read more
From SEO to GEO: What the Shift Means For Your Site and Your Brand
Date: Jan 27, 2026 1:00 EDT (10:00PDT)Speakers:
Dave Sullivan,
Senior Team Lead, SEO, Seer Interactive
Nick Haigler, R&D Lead, AI & Innovation, Seer Interactive
The State of Fast Moving Consumer Goods Ecommerce
Consumer behavior is shifting—and fast. In 2024, FMCG e-commerce grew 11%, with global traffic hitting 24.7B monthly visits. Mobile drove 60% of that traffic, and platforms like YouTube (+25%) and Instagram (+34%) became key discovery channels. AI is quickly reshaping the space too—ChatGPT-driven traffic soared 1138% in just … Read more
2025 Black Friday Cyber Monday Forecast
Black Friday Cyber Monday (BFCM) is as important to brands as it’s ever been: 2 in 5 consumers plan their holiday shopping around these sales. For retailers, these trends present an opportunity. The teams that adapt their strategies to reflect … Read more
The Real Growth Levers for Online Marketing in 2026
Date: Sep 30, 2025 1:00 EDT (10:00PDT)Speakers:
Mike Nelson, Co-Founder, Four15 Digital
Keenan Townsend,
Sr. Director of Paid Media, Four15 Digital
A Practical Guide to Agentic AI for Customer Experience
When intelligent systems seamlessly enhance every touchpoint customers have with a brand — that’s the power of AI agents to revolutionize customer experience. AI agents can make decisions, perform tasks and adapt to an environment without constant human intervention to … Read more
The 2025 B2C Buyer Experience Report
The 2025 B2C Buyer Experience Report reveals that while consumers show surprising acceptance of AI in their buying journeys, they’re not ready to abandon human connections. Brands face a delicate balancing act: AI can enhance efficiency and provide quick answers, … Read more
3 Reasons Organizations Are Centralizing Their Email Marketing
This white paper outlines how organizations with multiple teams, departments, or locations can streamline their email marketing by adopting a centralized, multi-account solution. It highlights three key reasons to make the shift: With features like tiered account access, branded templates, campaign … Read more
The Ultimate Multi-Account Email Marketing Buyer’s Guide
If you manage marketing for multiple brands, departments, or locations, you know the drill: scattered tools, disconnected data, and inconsistent messaging that’s hard to scale across customer touchpoints. Constact Contact created the Multi-Account Solution Buyer’s Guide to help simplify your world. … Read more
Transform Retail Experiences: Building Trust in the Age of Modern Privacy
In today’s privacy-conscious world, retailers face the dual challenge of delivering personalized experiences while building customer trust. As privacy laws evolve and consumer awareness grows, the stakes for transparency and compliance have never been higher. What you’ll learn from this … Read more
