What Customer Experience Means in 2021
To satisfy your customer in today’s competitive landscape, you need to have more than just a stellar product—you need to provide an experience they won’t forget. When done right, you gain a customer for life, creating advocates who can’t wait … read more
The Media-First Approach Why visual media must be a primary consideration for e-commerce businesses
Why must visual content creation and optimization now be a primary consideration for e-commerce businesses committed to sustainable growth? For starters, the average human brain processes imagery 60,000x faster than text and retains 80 percent of the imagery but only … read more
Become an Experience-Led Business with an Agile CX Tech Stack
Most marketing leaders know they need a modern CX tech stack to delight customers and grow their business. But building a functional and flexible CX tech stack that’s right for your business can feel like a daunting task. For help … read more
4 Ways to Commodity-Proof Your Company
Products can be replicated. Prices can be met. Companies can even create a basic replica version of your exact product. There’s only one thing that cannot be commodified: customer experience. This eBook from TABLE show you why you need to: … read more
How To Optimize SEO With UGC
In this 47-page book “How To Optimize SEO With UGC” you will learn what the most relevant forms of User-Generated Content (UGC) are, how to collect more UGC, and how and where to leverage this powerful resource to dramatically improve … read more
Give Your Retail Marketing the Red Carpet Makeover: A How-To Guide
The retail industry is in constant motion. New trends, new designs, new buying habits. Marketers have to keep up, even stay ahead, while simplifying and personalizing the customer experience. Luckily for marketers, most consumers (75%) are itching for a more … read more
An E-Holiday Like No Other
This Christmas will be a bit different from what we’re used to. But what won’t change, however, is the Holiday Season race – people are still expecting customary discounts and are searching for them online more actively than ever before. … read more
The PIM Fantastic Four: Keys to Unlocking Growth
In the battle to grow your business, the key to victory is providing a top-notch product experience to each and every customer you serve — but challenges lurk around every corner, and every little advantage you can muster matters. From slow … read more
Put Identity Marketing In the Center of Your Personalization Initiatives
In March 2020, in this commissioned study conducted by Forrester Consulting on behalf of SheerID, current approaches to personalization in the industries of retail, travel and hospitality, software and subscriptions, and retail banking were evaluated. Forrester conducted an online survey … read more
4 Customer Acquisition Strategies for the Next Normal
In many parts of the country, “stay safer at home” orders remain in effect and consumers are getting used to a new way of doing business, from opting for curbside pickup to increasing their online shopping. Even as the country … read more
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