Customer Loyalty in E-Commerce
It costs 500% more to acquire a customer than to retain one. Yet only 18% of companies today focus on retention. Why? This e-book from Exponea will explain why, despite knowing the importance of retention, so many companies continue to … read more
Omnichannel eBook: Stop Advertising To Your Customers
What will you learn? As the number of marketing channels grow, campaigns must become more effective at engaging and converting. This guide from Exponea will discuss the right tools and processes to help automate your marketing efforts in order to … read more
How Voice Search Changes Everything
Voice search and voice-powered experiences are two of today’s hottest topics — and for good reason. They are shaping the emerging customer experience, and will have a direct impact on businesses of every kind. Download and discover: What the big … read more
The New Rules to Win Customer Loyalty and Increase Online Sales
Date: Apr 11, 2019 1:00 EDT (10:00PDT)Speakers:
Andrew Waber, Data Insights & Media Relations Manager, Salsify
What Customers Expect in the Age of AI
Even though 80% of businesses already use or plan to use chatbots by 2020, over half of consumers believe the future should entail a combination of human and automated interactions. Especially when it comes to big purchase decisions like … read more
5 Steps for Competing with Digital Goliaths
Date: Mar 26, 2019 1:00 EDT (10:00PDT)Speakers:
Kirk Williams, Owner, ZATO Marketing
Ashley Fletcher, VP of Marketing, Adthena
Who’s Minding the Digital Store? How to align teams when technology is in charge
Date: May 16, 2019 1:00 EDT (10:00PDT)Speakers:
Alex Shiferman, Head of Technology, Nuts.com
Jeffrey Liss, Director, Connected Commerce, KPMG US
How to Use Intelligent Site Search to Increase Conversions
Date: Mar 14, 2019 1:00 EDT (10:00PDT)Speakers:
Jon Rossman, Digital Strategy and Experience Manager, Motorola Solutions
Mark Floisand, Chief Marketing Officer, Coveo
The Ultimate Guide to Site Search User Experience
Site visitors have high expectations for their search experience – and many websites today are not delivering. Three out of 10 website visitors perform a search and search users are up to 5X more likely to convert. Marketers and website … read more
Referral Success in the Beauty Sector
Beauty products lend themselves to conversations by consumers about which products to try and how to apply them. Social media has increased the influence these conversations have on brand preference. This makes referral marketing the perfect acquisition tool for health … read more
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