Resource Library: Featured

whitepaper

Personalization At Scale: Media, Entertainment, and Telecom Industry Spotlight

Adobe commissioned Forrester Consulting to evaluate the state of personalization at scale within media, entertainment, and telecom. Industry decision-makers from across the globe provided key insights into where firms are exceeding — and falling short — of expectations. Check out … Read more »


whitepaper

Shift personalization into overdrive.

Only 12% of financial service industry practitioners agree that their company’s digital experience is ahead of customer expectations. Clearly, something has to change. Adobe’s new guide, Shift Personalization into Overdrive, can help you rocket past customer expectations with a tech … Read more »


whitepaper

Guide to a Strong Online Reputation

“Your Guide to a Strong Online Reputation” eGuide by GatherUp is a comprehensive resource for businesses looking to establish and maintain a positive online reputation. The eGuide covers how to monitor and manage your online reputation, how to respond to … Read more »


whitepaper

New Business Guide to Google Reviews

The “New Business Guide to Google Reviews” by GatherUp is an essential resource for growing businesses looking to attract more customers through the power of Google search. This comprehensive guide provides step-by-step instructions on how to claim and optimize your … Read more »


whitepaper

The 2023 Consumer Trends Index

Understanding customers and meeting them where they’re at is everything. For years, we’ve invested in the Consumer Trends Index (CTI) to bring the voice of the customer to life. It is our goal at Marigold to help our customers understand … Read more »


research_report

Enterprise Conversion Optimization Platforms: A Marketer’s Guide

COPs help marketers meet heightened user expectations by systematically testing and personalizing websites, mobile apps and other touch points to provide each person with a satisfying experience. Read more »


webcast

5 CX Trends That Will Shape 2023

Date: Feb 9, 2023 1:00 EDT (10:00PDT)

Speakers:
David Mingle, VP and Global Practice Head, Customer Experience, Reputation,
Shannon Heath, Product Marketing Manager


research_report

Enterprise Digital Experience Platforms: A Marketer’s Guide

The challenge of integrating new technologies with CMSs, the increased digitization of business and ever-heightened customer expectations are some of the factors that have led to the rise of the digital experience platform (DXP). Read more »


webcast

Keep Customers Engaged All Year Long

Date: Feb 21, 2023 1:00 EDT (10:00PDT)

Speakers:
Kate Richardson, Director of Customer Retention Marketing at Artifact Uprising
Toby Yuen, Customer Success Manager at Blueshift


whitepaper

How to Deliver an Unforgettable Customer Experience

Companies that deliver a great buying experience grow twice as fast as those that deliver average experiences, according to Gartner. That’s a huge opportunity for innovative organizations to capitalize on. But if your revenue teams aren’t aligned, you may end … Read more »