Using Online Communities to Inspire Brand Loyalty

It’s never been easier for consumers to opt-out of marketing communications. Pop-up blockers, ad-free subscription services, and auto-sorting inboxes form an impenetrable barrier between brands and their customer base. Leaving online content and word-of-mouth (WOM) recommendations as the last major reference point for how consumers make decisions, and communities form the vital battlegrounds where those interactions take place.
Is your brand prepared to win the war? Download Fuel Cycle’s latest whitepaper to learn how to why customer experience is the last competitive battleground.
  • Recapture lost transactions and boost new customer acquisition
  • Encourage repeat purchases and reap exponential revenue growth
  • Inspire new brand advocates in a “post-advertising” future

Sponsored by Fuel Cycle
Fuel Cycle is a market research cloud used by Fortune 500 companies that combines both qualitative and quantitative data to power real-time business decisions. Through online communities, mobile research, panels, and more, you can discover exactly what your customers want and how they want. Fuel Cycle offers the only market research provider that captures all your customer insights across your brand in platform.The FCX marketplace connects the leading insights tools with Fuel Cycle’s CoRe platform enabling organizations to quickly gather and act upon reliable data to help predict the future of their industry and stay one step ahead of the competition.FCX partners include SurveyGizmo, Voxpopme, Protobrand, Remesh, Userzoom, Salesforce and many others across the MR ecosystem.For more information, visit

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Third Door Media, Inc. is a publisher and marketing solutions provider incorporated in Delaware, USA, with an address 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539. Third Door Media operates business-to-business media properties and produces events. It is the publisher of Digital Marketing Depot the leading resource center for digital marketing strategies and tactics.