The Marketer’s Playbook to Drive Your Digital Strategy in 2020
Right now, more than ever, the companies that are going to win in 2020 are going to be the ones that understand the importance of tying all of their digital marketing disciplines together. Think about designing a physical store. You … read more
Budgeting in a Crisis: How to Steer Your Ship Through the Storm
50% of CMOs don’t understand how their budgets are invested – Gartner With less resources and more financial scrutiny, it’s critical for marketing organizations to have a strong grasp on their budgets. They don’t just show where funds are invested: budgets … read more
How Digital Transformation Empowers Brands To Deliver To Consumers With Urgency
Date: Jun 11, 2020 1:00 EDT (10:00PDT)Speakers:
Stephen Kaufman, Chief Product Officer, Esko Brand Solutions
Sonic Branding: Leverage the Power of Audio In Your Marketing Strategy
Date: Jun 9, 2020 1:00 EDT (10:00PDT)Speakers:
Damian Scragg , General Manager, Veritonic Colleen Fahey, US Managing Director, Sixiéme Son William Agush, Founder and President, Adsonica
COVID-19 Impact Calculator
COVID-19 is upending consumer behavior. For brands to adapt, Conductor developed this simple calculator to help brands understand the impact of the pandemic on their industry. Enter basic details about your website, you’ll get an estimate of traffic and revenue impact. … read more
The Impact of COVID-19 on Marketing
Marketing leaders are trying to figure out what to do. They must decide how to respond to this unprecedented situation, how to make the right budget cuts, how to best help customers in this time of crisis. In this revealing … read more
How to Build a Digital Foundation to Transform Your Customer Experience
Date: May 28, 2020 1:00 EDT (10:00PDT)Speakers:
Keith Barber, Director of Digital Engagement at Tyson Foods Paul Lima, Founder and Managing Partner, Lima Consulting Group
How to Position the Strategic Power of Search in the Boardroom
Search Intelligence is a radar on your entire marketplace, and 90% of CMOs say it helps them make better decisions. Could you be the first to prove the value of search to the C-suite? In this guide, you’ll discover how … read more
The Buyers Guide to Marketing Performance Management
It’s time for Marketing to have its own system of record Managing spend in tools built for other departments is frustrating. Planning and reporting is siloed. Teams chase attribution and credit, rather than the big-picture ROI. This all leads to … read more
How Marketing Teams Can Create Order During A Time Of Chaos
Date: May 13, 2020 1:00 EDT (10:00PDT)Speakers:
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