Enterprise Customer Data Platforms: A Marketer’s Guide
This report draws from primary and secondary research sources, including interviews with industry leaders, top-level executives at leading Customer Data Platform (CDP) software vendors, and marketers who have CDP software. read more
B2B Marketing Automation Platforms: A Marketer’s Guide
MarTech’s latest publication of the “B2B Marketing Automation Platforms: A Marketer’s Guide” examines the market for marketing automation platforms and the considerations involved in implementation. read more
Enterprise Marketing Work Management Platforms: A Marketer’s Guide
New! MarTech Intelligence Report: Enterprise Marketing Work Management Platforms: A Marketer’s Guide Download Now MarTech’s all-new publication of the “Enterprise Marketing Work Management Platforms” examines the market for marketing work management platforms and the considerations involved in implementation. The … read more
Enterprise Headless & Hybrid CMS Platforms
This 54-page report draws from primary and secondary research sources, including interviews with industry leaders, top-level executives at leading headless and hybrid CMS software vendors, and marketers who have headless and hybrid CMS software. read more
Enterprise Marketing Attribution and Predictive Analytics
This 29-page report draws from primary and secondary research sources, including interviews with industry leaders, top-level executives at leading marketing attribution and predictive analytics software vendors, and marketers who have marketing attribution and predictive analytics software. read more