Resource Library: News Updates

Integrating Offline-Online Marketing – July 21 webcast

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Smart marketers know that truly successful marketing campaigns involve integrating offline and online efforts. Consider these statistics: *two thirds of all online searches were prompted by offline marketing — and nearly 40% of those searchers ultimately buy a product or … Read more »


What were those 20 Questions to Ask About PPC Campaign Management?

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If you missed yesterday’s webcast with David Rodnitzky, here are the basics. To get the complete picture, view the webcast, “Choosing a PPC Campaign Management Tool: 20 Questions You’ll Need to Ask,” now available on demand. First, questions to ask … Read more »


Tip for our listeners – Test Your System

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If you’ve listened to webcasts and online seminars more than a few times, you may have run into some kind of technical glitch — either on your end or on the part of the producer. It can be as simple … Read more »


20 Questions You Need to Ask About PPC Campaign Management Tools

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One of the questions we get on nearly every webcast is “Can you recommend a tool for that?” At Search Marketing Now, we don’t endorse particular tools or applications — whether it’s for keyword research, campaign management, or analytics — … Read more »


Summer's coming – time to get ready for holiday retail?

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Summer may be just around the corner, but it’s not too early to start thinking about how to optimize your website for the holiday selling season. Seriously. Successful online retailers know that getting ready for holiday selling season can be … Read more »


May 28 – Chris Sherman on Paid Search Testing & Experimentation

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On May 28th, Chris Sherman returns with another SMN Webcast, “Paid Search Testing & Experimentation,” sponsored by iProspect. It’s been said that all you need to get started with paid search is five minutes and a credit card. While that’s … Read more »


Special offer for registrants of Thursday webcast, "Search Marketing for Small Business"

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Thursday’s webcast sponsor, WebVisible, is extending a special offer to registrants of the May 14 webcast: “Search Marketing for Small Business: Basics for Online Success,” featuring Disa Johnson. The “Stay Strong in Business Sale” campaign offers first-time advertisers a free … Read more »


Local Business Listings GONE WILD! – Webcast May 20

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On Wednesday May 20, Matt Booth, SVP and Program Director, Interactive Local Media at the Kelsey Group will discuss the current landscape of local search, and how businesses can keep up with local business listings. Ten years ago, local listings … Read more »


SMN News: Happy May Day from Search Marketing Now

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Although it is cool and rainy here at SMN Webcast headquarters, things are heating up for a busy webcast schedule in May. (We’re also thinking ahead to SMX Advanced in early June. Today is the last day for Early Bird … Read more »


May 14 Webcast for Small Businesses: Basics of Search Marketing

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On Thursday, May 14 – at 1 PM EDT – Search Marketing industry veteran Disa Johnson will present a free webcast for small businesses that will cover the basics of search and online marketing — from how to use search … Read more »


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