How Reengagement Campaigns Boost Revenue
Marketers love re-engagement campaigns for one reason – because they work. But it’s not enough to simply set and forget about valuable tools like abandoned cart emails, back-in-stock messages, low inventory alerts, and loyalty programs. Read this guide and discover … Read more
Secrets of a Marketing Champ: 3 Ways to Prove Your Value
Date: Mar 16, 2023 1:00 EDT (10:00PDT)Speakers:
Sam Evans,
VP of Sales & Marketing Operations at ForbesEmily Nour,
Senior Solutions Engineer at SalesforceKyra Meyer-Johanson,
Senior Manager, Product Marketing at Salesforce
Big Game Brand Lift
Celebrating the biggest annual advertising event, DISQO is showcasing our Brand Lift and Ad Testing products to reveal consumer experience with all of the Big Game commercials. Only DISQO’s report will reveal which brands were the MVPs, winners for messaging … Read more
Q1 2023 Propel Media Barometer
The Propel PR Management (PRM) team studied 500,000 PR pitches its users sent during Q4 of 2022 to share a quarterly report on the state of PR pitching today. Did you know that journalist responses to PR pitches are down … Read more
Master the CX Trifecta in 2023: Data, Content & Tech
Date: Feb 23, 2023 1:00 EDT (10:00PDT)Speakers:
Tom Bianchi,
Vice President, Corporate Marketing, EMEA Marketing, AcquiaTom Phethean,
Digital Customer Experience CTO, CapgeminiJudd Mercer, VP - Creative Strategy, Elevated ThirdPaul Stadnyk,
Senior Creative Director, Co Star
Enterprise Digital Asset Management Platforms: A Marketer’s Guide
Today’s buyers expect digital experiences to be tailored to their individual preferences and needs. Most customers are aware that brands can deliver a personalized approach across digital channels. In fact, a growing majority of buyers now expect personalized offers all the time. In this report, we examine this trend and all of the others driving interest in digital asset management platforms. Read more
Enterprise Digital Experience Platforms: A Marketer’s Guide
The challenge of integrating new technologies with CMSs, the increased digitization of business and ever-heightened customer expectations are some of the factors that have led to the rise of the digital experience platform (DXP). Read more
The Ultimate Cookies Handbook for Privacy Professionals
The Ultimate Cookies Handbook for Privacy Professionals from OneTrust is here! Download this comprehensive guide to learn about terminology and requirements, available lawful bases for tracking technologies, the future of the ePrivacy Regulation, CCPA and CPRA requirements, FAQs, and more! … Read more
The new Marketing and IT partnership
It’s time to bridge the gap between IT and marketing. An increasingly digital business world requires a more synergistic relationship between these two teams. But before they can align, the teams need to understand where they are now, where they … Read more
The 2023 Digital Marketing Salary Guide
Unemployment rates may be returning to pre-pandemic levels, but job candidates remain in the driver’s seat when it comes to choosing where, when, and how they want to work in digital marketing. The Great Resignation of 2021 saw 618,000 marketers … Read more
