Resource Library: Marketing General

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Nailing Speed to Lead

There are common challenges that businesses face when trying to optimize their Speed to Lead. But by implementing best practices and focusing on iterative improvements, businesses can increase their sales performance and ultimately revenue. In this guide, CloudKettle will review 5 … Read more »


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Navigating the Digital Experience Landscape

Digital experience teams — the marketers and developers responsible for building and supporting digital experiences for customers — are under enormous pressure to fulfill rising expectations amidst intense competition and shrinking budgets. So, Adobe surveyed 928 professionals across the globe to … Read more »


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Secrets of a 10 Million Dollar SEO Success Story

Date: Feb 13, 2024 1:00 EDT (10:00PDT)

Speakers:
Jon Ball, Co-CEO and Co-Founder, Page One Power


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Complex Tech Simplified Composable, Headless, and Everything In Between

A recent guide from Merkle, a dentsu company, outlines the challenges affecting this current era of tech confusion and breaks down the latest architectural patterns, like headless, composable, and MACH, from a Sitecore MVP perspective. Download the e-guide to learn … Read more »


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Maximizing Marketing ROI With a Composable Stack: Separating Reality from Fallacy

Date: Dec 12, 2023 1:00 EDT (10:00PDT)

Speakers:
Florian Delval, Product Marketing Director, ActionIQ
Alex Dean, Co-Founder & CEO, Snowplow


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Upgrade Your 2024 B2B-Marketing Game With This Powerful Ad Channel

Date: Dec 5, 2023 1:00 EDT (10:00PDT)

Speakers:
Chase Patton, Customer Success Manager, MNTN


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4 B2B Commerce Trends to Catapult You Ahead of the Competition

Date: Dec 7, 2023 1:00 EDT (10:00PDT)

Speakers:
Paul Do Forno, Managing Director, Commerce Practice, Deloitte Digital
Tracy Crevinston, Executive Director of Global Commerce, Cummins


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Lifecycle marketing for product-led growth

Discover the winning combination of product-led growth and lifecycle marketing in this comprehensive ebook. In today’s competitive landscape, immediate value delivery is key to success. Learn how to consistently showcase your product’s value over the long term with insights from … Read more »


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Go Beyond Cookies and Stay Ahead in a Privacy-First World

Date: Nov 14, 2023 1:00 EDT (10:00PDT)

Speakers:
Trent Kalisch-Smith, Senior Solutions Engineer at Snowplow
Logan Patterson, Global Senior Director of Digital and MarTech Strategy at Slalom


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The Definitive Guide to Understanding IP Addresses and VPNs and Implications for Businesses

In today’s fast-paced digital landscape, IP address data plays a pivotal role in a multitude of use cases, from digital marketing to network security. Yet, navigating the complexities of IP addresses can be daunting. Digital Element’s newest whitepaper provides a … Read more »


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