Resource Library: Marketing General

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2021 Marketing Trends Report

Marketers don’t have the luxury of choosing between creativity and speed—now, they need to deliver on both simultaneously to capture customers’ attention. Airtable surveyed 300 marketers about the systems, tools, and workflows they’re using to meet those demands—and the struggles they’ve … read more »


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UK B2B SaaS Industry Trends Report 2021

In the United Kingdom, multiple lockdowns during the COVID-19 pandemic led many companies to seek business-to-business (B2B) software-as-a-service (SaaS) solutions to keep their remote employees connected and move business forward. In 2021, the surge in interest for B2B SaaS tech … read more »


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Digital marketing and accessibility: The modern marketer’s handbook

A company’s digital presence has never been more important. On top of simply being online, it’s also important for your website to be accessible so it can be enjoyed by everyone. The problem is, when marketers are accountable for everything … read more »


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The New Frontier of B2B Marketing: Drive Measurable Results With Performance CTV Advertising

Date: Jul 22, 2021 1:00 EDT (10:00PDT)

Speakers:
Ali Haeri, VP of Marketing at MNTN


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Account-Based Marketing Tools: A Marketer’s Guide

New! MarTech Intelligence Report: Account-Based Marketing Tools: A Marketer’s Guide: A Marketer’s Guide Download Now   MarTech’s all-new publication of the “Account-Based Marketing Tools: A Marketer’s Guide” examines the ABM tools and the considerations involved in implementation. The 46-page report … read more »


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Enterprise Marketing Work Management Platforms: A Marketer’s Guide

New! MarTech Intelligence Report: Enterprise Marketing Work Management Platforms: A Marketer’s Guide Download Now   MarTech’s all-new publication of the “Enterprise Marketing Work Management Platforms” examines the market for marketing work management platforms and the considerations involved in implementation. The … read more »


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The Top 5 Customer Journeys To Keep Them Connected and Coming Back

Date: Jul 20, 2021 1:00 EDT (10:00PDT)

Speakers:
Veda Kumarjiguda, Sr. Product Marketing Manager, Salesforce


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10 Questions to Ask When Hiring an Agency

How do you distinguish a fly-by-night agency from one that’s stood the test of time? It’s easy if you know how to ask the right questions. Within this ebook you’ll learn: What defines a successful campaign How to avoid hidden … read more »


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The 5 Building Blocks of a Successful Digital Marketing Campaign

In this extended edition, updated for 2021, we’ll take a deep dive into the 5 pillars of a successful digital marketing campaign. Search Engine Optimization (SEO) Pay-Per-Click Advertising (PPC) Content Marketing Social Media Web Design Each section will expand on … read more »


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Gear up for growth

In this white paper, Fiverr Business has compiled a list of five actionable steps to bring your business to the next level: Step 1: Start With an Agile Strategy Step 2: Build a Strong Brand Step 3: Complete Your Digital Transformation … read more »