MarTech Intelligence Report:

Customer Data Platforms:

A Marketer’s Guide

This 75-page report draws from primary and secondary research sources, including interviews with industry leaders, top-level executives at leading Customer Data Platform (CDP) software vendors, and marketers who have CDP software.

Who should read this report:

  • Agencies, advertisers, and marketers doing their due diligence in selecting a customer data platform.
  • Analysts and vendors looking for current intelligence about this dynamic marketplace.
  • Anyone who needs to be up to speed on the key players and major trends in customer data platforms.

What you’ll get:

  • Current trends in customer data platforms.
  • Analysis of the capabilities of customer data tools.
  • Profiles of leading customer data platform vendors.
  • Pricing information, capabilities comparisons – and much more!

Vendor Profiles

  • Acquia CDP
  • ActionIQ
  • Adobe
  • Amperity
  • Bloomreach
  • BlueConic
  • Blueshift
  • Celebrus
  • Dun & Bradstreet
  • Lytics
  • Optimove
  • Redpoint Global
  • Salesforce
  • SAS
  • Simon Data
  • Tealium
  • Treasure Data
  • Twilio Segment
  • Zeta

Editorial Advisor:
Kim Davis, Editor at Large, MarTech, Third Door Media

Writer, Editor and Analyst:
Pamela Parker, Research Director, Third Door Media

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