6 Powerful Ways Experience Analytics Can Help Your Business Now
In this eBook, Stratifyd has broken down the ways companies are using Experience Analytics to take myriad points of unstructured and structured data and uncover the insights hidden inside them. Whether you’re in CX, in the Contact Center, on the … Read more
The Future of Measurement
The world of marketing is changing right before our eyes: faced with a fragmented media landscape, elusive consumers, and more stringent privacy regulations around the world, marketers were already hard-pressed to keep up. Add a worldwide pandemic to the mix, … Read more
The Data-Driven Marketer’s Guide to Predictive Analytics
How we understand human behavior is changing, and predictive analytics—the use of data, algorithms, and machine learning to predict future behavior—is helping companies delight consumers, reduce churn and deepen loyalty with perfectly tailored experiences. In the Data-Driven Marketer’s Guide to … Read more
CDP Pro Tips: How to Create a 360° Customer View
Date: Apr 23, 2020 1:00 EDT (10:00PDT)Speakers:
David M. Raab, Founder & CEO, The CDP Institute
Allen Pogorzelski, VP of Marketing, Openprise
The Ultimate Guide to Conversion Rate Optimization
Justuno’s Ultimate Guide to Conversion Rate Optimization (CRO) covers everything from the basics of why CRO is important to a framework for creating a strategy that works. Inside you’ll learn how to: Form a systematic approach to driving your website … Read more
Deliver More Relevant Website Experiences by Leveraging Analytics
Date: Oct 31, 2019 1:00 EDT (10:00PDT)Speakers:
Melissa Weickert, Digital Marketing Strategist, Formica Corp.
Jordan Dietrich, Director of Client Strategy, Horizontal Digital
Andrew Dick, Customer Success Manager, Coveo
The Truth About Personalization: Using a CDP to Personalize Marketing on the Channels That Really Matter
Date: Oct 23, 2019 1:00 EDT (10:00PDT)Speakers:
Tom Treanor,Head of Marketing,
Arm Treasure Data
B2B Site Search Best Practices: Giving Customers What They Need, When They Want it
Date: Jul 25, 2019 1:00 EDT (10:00PDT)Speakers:
Andrew Crowder, VP, Enterprise Architecture – Web, Acuity Brands
Lipika Brahma, Customer Success Architect, Coveo
Data, Data Everywhere — But Where are the Campaign Insights?
Date: May 7, 2019 1:00 EDT (10:00PDT)Speakers:
John Lovett, Senior Director, Search Discovery
Kelly McKeown, Senior Director - Revenue Marketing, conDati
The New Rules to Win Customer Loyalty and Increase Online Sales
Date: Apr 11, 2019 1:00 EDT (10:00PDT)Speakers:
Andrew Waber, Data Insights & Media Relations Manager, Salsify
