AI: The Next Generation of Marketing

Driving Competitive Advantage Throughout The Customer Lifecycle

AI is poised to elevate the power of marketers’ data capabilities and enable powerful contextual marketing programs. Yet as this new category emerges, AI-driven marketing is not well understood by marketers today, and organizations who don’t set the stage for catching up risk further widening the competitive gap with their more advanced peers.

Download this white paper today from Adgorithms to learn:

  • Perceptions and misperceptions of current contextual marketing practices
  • AI-driven marketing benefits and challenges and how to overcome them
  • Recommendations on next steps marketers should take to adopt AI-driven marketing

Sponsored by adgorithms
Founded in 2010, Adgorithms liberates marketers from the pain and complexities of modern marketing. The company built “Albert” – the first-ever artificial intelligence (AI) marketing platform to serve as a highly intelligent and sophisticated member of a brand’s marketing team. Albert is able to perform many of the manual, time-consuming tasks that exist throughout a marketing campaign – from digital media buying to execution to optimization, and analysis.