Resource Library: Local

webcast

Call Tracking and Analytics: What Every Marketer Should Know

Date: May 15, 2014 1:00 EDT (10:00PDT)

Speakers:
John Lee, Managing Partner, Clix Marketing
Greg Sterling, Internet/Mobile Analyst, Search Engine Land



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2014′s Must-Have Resolutions for Marketers

What are your marketing resolutions for marketing in 2014? If you haven’t nailed them down, it’s time to think about what trends and technologies you should invest in this year. In 2013, we saw big brands start to weave social … read more »


webcast

How Local SEO + Influencer Retargeting are Delivering Record ROI

Date: Dec 12, 2013 1:00 EST (10:00PST)

Speakers:
Ginny Marvin, Contributing Editor, Search Engine Land and Marketing Land
Bill Connard, VP Local Search Solutions,Rio SEO
Ben Straley, VP of Social Technologies, Rio SEO


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The 5 Proven Secrets for Holiday Social Success

In 2013, holiday spending is projected to hit $640 billion, an 11% increase over 2012. The pressure’s on for marketers to win over holiday buyers. Savvy brand marketers are giving social media a bigger role in their holiday campaign strategies. … read more »


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National Brands Survival Guide to Local Search: Proven Strategies to Capture the Local Opportunity

The convergence of technology and time-pressed consumers has spurred tremendous growth for local search and its multitude of applications. The Internet has become a critical research and shopping tool for many U.S. consumers, who now move comfortably and freely between … read more »