The DAM Practitioners Playbook

Adopting or upgrading a DAM? Be sure it’s digital-first. A captivating image or informative video often speaks more clearly than the written word. When managed well and displayed optimally, online visuals can inspire and connect.
Because a digital-first mindset is a must for businesses, we gathered a handful of media-management experts for a conversation on Digital Asset Management solutions (DAMs).
Cloudinary panel’s expertise spans a variety of industries, and the group recognizes the importance of having a digital-first DAM as the foundation on which online visual experiences are built. We explore that together in Cloudinary’s newest resource, The DAM Practitioner’s Playbook.
A digital-first DAM:

  • Compresses workflows through AI-driven automation, eliminating redundant, low-value tasks
  • Integrates seamlessly with other systems for user adoption across an organization’s customer-experiences teams
  • Provides a single source of truth for all visual assets
  • Keeps pace with the latest technologies and emerging file formats

Whether implementing DAM for the first time or looking for a needed upgrade, DAM practitioners stand to benefit greatly from the best practices shared in this guide. The content is question-and-answer format of each topic.
If you’re calling the DAM shots, you need a playbook — we’ve got one you can download today.

Sponsored by Cloudinary
Cloudinary’s mission is to empower companies to deliver visual experiences that inspire and connect by unleashing the full potential of their media. With more than 30 billion assets under management and 6,500 customers worldwide, Cloudinary is the industry standard for developers, creators and marketers looking to upload, store, transform, manage, and deliver images and videos online. As a result, leading brands like Atlassian, Bleacher Report, Grubhub, Hinge, Lyft, NBC, Mediavine, Peloton, Petco and Under Armour are seeing significant business value in using Cloudinary, including faster time to market, higher user satisfaction and increased engagement and conversions.

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