Enterprise Digital Asset Management Platforms: A Marketer’s Guide
With consumers and business decision-makers now engaging with marketing content in a wider variety of media environments and on multiple digital devices, the benefits of DAM usage have become critical drivers of brand success. Read more
The Ultimate Consent Strategy to Maximize Customer Opt-Ins in 2025
Date: Jun 10, 2025 1:00 EDT (10:00PDT)Speakers:
Arshdeep Sood,
Principal Strategic Solutions Engineer, OneTrust
Generative AI for Content Creation: A Marketer’s Guide
Generative AI for Content Creation: A Marketer’s Guide New! MarTech Intelligence Report: Learn more about generative AI for content creation solutions – what their capabilities are and how they can help marketers drive more revenue. This report examines the current … Read more
The Sitecore CMS Advantage
In today’s digital-first world, your CMS is more than just a platform—it’s the foundation of your brand’s online presence. Leading brands like Aston Martin, United Airlines, and L’Oréal rely on Sitecore CMS to deliver personalized, high-performing, and AI-powered digital experiences … Read more
Future-Proof Your Content Strategy with the Right CMS
Date: Apr 29, 2025 1:00 EDT (10:00PDT)Speakers:
Chris Purcell, Senior Product Marketing Manager, Sitecore
Matt Ward, Director of Digital & Partnerships, HCA Healthcare UK
State of TV Consumption
Upfronts/Newfronts are around the corner, and Emarketer reported that “US upfront/NewFront digital video ad spend will increase by 37.3% to reach $18.61 billion” — a staggering amount of money. As the industry adapts to changing viewing habits, the question remains: … Read more
Building an Award-Winning Website with HubSpot’s Content Hub
Ready to transform your website into a powerful revenue driver? SmartBug’s expert guide reveals proven strategies for leveraging HubSpot Content Hub to create high-performing digital experiences that deliver measurable results. Learn how leading brands accelerate growth with:
GenAI in Marketing Content Production
More content. More relevance. More speed. More impact. Today’s marketers often find themselves juggling competing—and equally urgent—priorities. Consumers expect personally relevant, emotionally attuned and useful content that meets them where they are. Businesses need content that engages new leads, drives … Read more
5 landing page examples
To celebrate five years and 1,000+ landing pages designed and built in Unbounce, Ricardo Baziotti, Creative Director at V4 Company, shares his top five designs—each a standout in conversion-centered design. His approach shows how agencies can use Unbounce’s landing page … Read more
Get More Out of Your Webinars: Strategies for 24/7 Engagement
Date: Nov 7, 2024 1:00 EDT (10:00PDT)Speakers:
Matt Bohn,
Former Senior Manager,
Events & Field Marketing, DRATA
Stacy Combest,
Manager, Webinar Marketing, Hootsuite
