Resource Library: Content

whitepaper

The Six Principles of Building a Memorable Customer Experience

The customer experience is something that has drastically changed over the years, with possibly no event as significant as the pandemic. In this guide, readers will better understand how the customer experience has reached a strategic inflection point and what … read more »


whitepaper

The 7 Phases of a Website Redesign

Save time and effort by identifying problems throughout the website redesign process. Learn more about the key phases of a website redesign and how to make sure the process runs smoothly. The guide covers the following 7 website redesign phases: … read more »


whitepaper

The Media-First Approach Why visual media must be a primary consideration for e-commerce businesses

Why must visual content creation and optimization now be a primary consideration for e-commerce businesses committed to sustainable growth? For starters, the average human brain processes imagery 60,000x faster than text and retains 80 percent of the imagery but only … read more »


whitepaper

Visual Experiences That Connect: A look at the power of UGC and the tech needed to support it

User generated content (UGC) plays a critical role in influencing buying decisions. Research has repeatedly shown that shoppers are instinctively drawn to their fellow consumers’ take on a product or brand. As much as star ratings and written reviews carry … read more »


whitepaper

Transformational CX: Video-Powered Experiences Meet Consumers’ Demands

Brands have a customer engagement problem. Here’s how they can transform their digital experiences across customer journeys and revitalize consumer engagement. Download this whitepaper to: Understand how to mend the consumer engagement gap at four critical moments during the customer … read more »


whitepaper

Include everyone, keep everyone: Your guide to web accessibility in Canada

No matter where you live in Canada — from British Columbia to Newfoundland and Labrador — you’ve likely noticed ‘web accessibility’ becoming an area of greater focus for governments and organizations in recent years. By definition, web accessibility means that all web … read more »


webcast

How to Avoid the Digital Transformation Trap

Date: Jan 28, 2021 1:00 EDT (10:00PDT)

Speakers:
Gene De Libero, Chief Strategy Officer, GeekHive


whitepaper

How to Master Video Marketing

A new reality requires new tools. Stay ahead of the curve by getting your feet wet with video marketing – the most effective way to engage with customers remotely. This quick guide could help you make big changes that move … read more »


webcast

How to Deliver Awesome, Engaging Webinars in a Work From Home World

Date: Dec 15, 2020 1:00 EDT (10:00PDT)

Speakers:
Mark Bornstein, Vice President, Content Marketing ON24


whitepaper

Lights, Camera, Action – How to create, distribute and manage video content to drive ecommerce

Over the years, video has undeniably became the most popular and engaging form of online consumer content. With video dominating the web, brands are now more capable of delivering life-like experiences to their audience and increasing sales. This whitepaper will … read more »