About Cloudinary

Cloudinary

Cloudinary’s mission is to empower companies to deliver visual experiences that inspire and connect by unleashing the full potential of their media. With more than 30 billion assets under management and 6,500 customers worldwide, Cloudinary is the industry standard for developers, creators and marketers looking to upload, store, transform, manage, and deliver images and videos online. As a result, leading brands like Atlassian, Bleacher Report, Grubhub, Hinge, Lyft, NBC, Mediavine, Peloton, Petco and Under Armour are seeing significant business value in using Cloudinary, including faster time to market, higher user satisfaction and increased engagement and conversions.

Resources from Cloudinary:

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Forrester Report
With an introduction by Cloudinary:
Harnessing the Benefits of Your Brand’s Visual Media

Consumer demand for digital content and new e-commerce experiences has never been greater. According to Forrester, e-commerce sales are growing at five times the rate of in-store purchases and 30% of consumers say they expect to shop online more frequently … read more »


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The DAM Practitioners Playbook

Adopting or upgrading a DAM? Be sure it’s digital-first. A captivating image or informative video often speaks more clearly than the written word. When managed well and displayed optimally, online visuals can inspire and connect.Because a digital-first mindset is a … read more »


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Help Your Website Lose the “Wait” with Media Optimization

Optimizing media is priority #1 in today’s digital world. If you think today’s consumers have the time or the inclination to wait for painfully slow-loading webpages, think again. If a video is buffering for far too long or an image … read more »


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Lose the Wait: Loading Websites Faster With Media Optimization

In today’s high-stakes digital world, “weight” too often means “wait.” Heavy, media-rich webpages can be painfully slow to load, and evidence abounds that an impatient audience won’t stick around: 40% of site visitors would abandon a page that takes longer … read more »


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Digital-First Brand Experiences Require a Digital-First DAM

Potential customers who interact with your brand online are heavily influenced by your digital content before they even set foot in the store. With no in-person contact, a relationship with your brand has taken root in cyberspace. However, your online … read more »


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7 Use Cases That Prove Why You Should Implement DAM

Date: Apr 15, 2021 1:00 EDT (10:00PDT)

Speakers:
Russ Barr, Digital Asset Management Director, Cloudinary
Frederic Sanuy, Founder and CEO Activo Consulting


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The Media-First Approach Why visual media must be a primary consideration for e-commerce businesses

Why must visual content creation and optimization now be a primary consideration for e-commerce businesses committed to sustainable growth? For starters, the average human brain processes imagery 60,000x faster than text and retains 80 percent of the imagery but only … read more »


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Visual Experiences That Connect: A look at the power of UGC and the tech needed to support it

User generated content (UGC) plays a critical role in influencing buying decisions. Research has repeatedly shown that shoppers are instinctively drawn to their fellow consumers’ take on a product or brand. As much as star ratings and written reviews carry … read more »


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Lights, Camera, Action – How to create, distribute and manage video content to drive ecommerce

Over the years, video has undeniably became the most popular and engaging form of online consumer content. With video dominating the web, brands are now more capable of delivering life-like experiences to their audience and increasing sales. This whitepaper will … read more »


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Leveraging New Developments in Digital Asset Management for Powerful Workflow Efficiencies

Digital Asset Management is more than just the storage of content assets and finding them easily. Businesses need to manage many facets of the content they possess: When the license for a certain photo expires Whether the asset in question … read more »


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Digital Asset Management: Enabling Visual Storytelling

Download the Cloudinary eBook, Digital Asset Management: Enabling Visual Storytelling and get insights on how Digital Asset Management is evolving to help you better upload, organize, manage, optimize and deliver your visual content. Download the eBook to find out more … read more »


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How Marketers Can Leverage Modern Digital Asset Management For Powerful Workflow Efficiencies

Date: Jul 16, 2020 1:00 EDT (10:00PDT)

Speakers:
Marc Katzin, Vice President of Creative Services, Coloredge
Russ Barr, Digital Asset Management Director, Cloudinary


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Media Rich and Fast: Best Practices for Optimizing Web Page Speed

This whitepaper examines the importance of visual media to your online publishing and marketing efforts, and how you can reconcile the ‘need for speed’ with the need to provide an engaging site experience to your visitors and potential customers. The … read more »