The Cross-Channel Difference: How Breaking Down Silos Can Boost Engagement More Than 800%

Messaging matters—but cross-channel messaging really moves the needle

It’s been clear for a while that using multiple messaging channels to reach customers has a positive effect. But there’s a big difference between knowing that a cross-channel strategy is smart business and understanding just how much adding a second (or third) marketing channel can boost engagement.

Braze (formerly Appboy) has the full scoop on what cross-channel can mean for engagement—from how each channel drives engagement to what combinations have the biggest lift. Complete the form to the right to learn more.

Sponsored by Braze
Braze (formerly Appboy) is a lifecycle engagement platform that forms strong bonds between people and the brands they love. We empower brands to humanize their connections with customers through technology, resulting in better experiences and increased retention, lifetime value, and ROI. Teams use Braze to deliver highly personalized messaging experiences that span across channels, platforms, and devices.

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