Resource Library: White Papers

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The 10 Call Analytics Reports That Will Change Your Marketing

If phone calls are important to your business, having the right analytics on callers is critical to the success of your search marketing. This new ebook shows 10 advanced call tracking and analytics reports you can use to significantly increase … Read more »


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The Trouble With Automation and Google Ads

Over the past few years, Google has made a serious push for automation with Smart Shopping campaigns, automated bid strategies, and more. On the surface, these fix-it-and-forget-it solutions seem perfect for advertisers who don’t have a lot of time to … Read more »


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Mission Possible: Quality Content Marketing

Content pollution is real. We’re producing more than ever, but quality of content marketing has slipped. Are you part of the problem? In this issue of Agency Perspectives from SharpSpring, you’ll learn: How to develop content your target audience actually … Read more »


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How Deploying and Managing Multiple MAP Instances Will Change the Game

esearch shows that most companies who out-compete rivals in their industries use some form of Marketing Automation (63% of such companies, to be exact). The challenge for distributed enterprises – organizations with multiple business units, products, markets, or brands – … Read more »


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The State of Local Marketing Report 2019

The 2019 State of Local Marketing Report reveals the success formula that is enabling some local businesses partners to achieve 2x the level of growth that most local businesses achieve. Learn about best practices and the associated competencies that are … Read more »


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The New 5Ps of Marketing

If you pursued a traditional marketing degree in the past 10 or 20 years, you were probably taught about the 5 Ps: product, price, place, promotion, and people. At the time, they were the key pieces of any marketing puzzle. … Read more »


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Understanding the 4 Types of Online Consumers

In this white paper from Influential, you’ll learn about the 4 different types of online customers and how their behavior can inform your marketing strategy.


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Driving TV ROAS: How to Make Your Next Dollar Work Harder

Brands face an increasingly competitive environment in which distracted consumers use multiple devices simultaneously. To get the best results, advertisers need to spend every dollar wisely. But figuring out how to do that, and especially for linear television, remains a … Read more »


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Referral Success for Travel Brands

Despite recent political and economic uncertainty, consumers’ love of travel is unwavering. And there’s nothing we love more than telling others about our holidays – making travel a great sector for refer-a-friend programs. Download our guide to discover: What we’ve … Read more »


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Choosing a CMS: The Ultimate Guide

With today’s customers expecting more and more out of their digital experiences, selecting the right content management system to elevate your websites and other digital touchpoints has never been more important. That’s no easy task with hundreds of CMS options … Read more »


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