A Marketer’s Guide to the New Facebook 2014
Delivering real business results with Facebook is tough. Brands are crowding in, users expect more, and marketers struggle to keep up with new features. Based on interviews with Facebook staff, marketing experts and the latest research, our Marketer’s Guide to … Read more
Social Media in Technology: A Unified Strategy for Success
Leading companies, such as IBM, know that when different departments across the organization use social media to listen to their audiences and peers, they get stronger insights into their customers, competitors, industry, and communities. Download this White Paper to find … Read more
Turning Insight Into Action: The Journey to Social Media Intelligence
The amount of data produced on social media is staggering – and so is the potential business value for enterprises that know what to do with it. Your customers are pulling back the curtains to reveal their desires and dislikes, … Read more
Quarterly Digital Intelligence Briefing: 2014 Digital Trends
Download Adobe’s 2014 Digital Trends report, created in partnership with eConsultancy, to discover the trends that are driving exceptional customer experiences — and the tools you need to gain a competitive edge. Based on a global survey of more than … Read more
The Marketer’s Guide to Customer Loyalty
Customer loyalty is imperative to a brand’s success, but acquiring and maintaining loyal customers takes a lot of work. “The Marketer’s Guide to Customer Loyalty” is here to help you make sense of all the moving pieces in building, executing, … Read more
Using Social Distribution to Dominate Audience Targeting & Customer Acquisition
Date: Apr 8, 2014 1:00 EST (10:00PST)Speakers:
Marty Weintraub, Founder & Evangelist, aimClear
Merry Morud, Account Manager, aimClear
The Connected Campaign: Social TV, Hashtags and the New Ad Landscape
Television commercials are evolving from a static advertisement, into the cornerstone of a dynamic, multi-channel campaign, meant to inspire consumer action and reaction. This trend has reached an apex in recent months through Super Bowl XLVIII and Sochi’s Winter Olympics. … Read more
The Social Intelligence Report
Discover this year’s biggest social marketing trends in our Social Intelligence Report. You’ll learn where the greatest opportunities are in paid, earned, and owned social—and you’ll discover new tools and strategies for building stronger engagement and better results. Download the … Read more
The Four Social Marketing Tools You Need
Download this Forrester report to discover the four social technology categories that matter most to marketers, along with tips on how to select the right vendors. You’ll learn to solve common social marketing challenges using the most effective technology solutions, including how … Read more
Marketing Apps – Turn Interaction into Business Action
Date: Jan 29, 2014 1:00 EST (10:00PST)Speakers:
Anna Talerico, ion interactive
Jessica Collier, ion interactive
