About Merkle

Merkle

Resources from Merkle:

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Complex Tech Simplified Composable, Headless, and Everything In Between

A recent guide from Merkle, a dentsu company, outlines the challenges affecting this current era of tech confusion and breaks down the latest architectural patterns, like headless, composable, and MACH, from a Sitecore MVP perspective. Download the e-guide to learn … Read more »


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Embracing Ethical AI

You’ve probably come across the term “ethical AI” in different contexts and conversations. It’s an admirable concept, but what does it really mean? There’s a growing spotlight on the inequity that’s inherent in how AI is applied. With 91% of … Read more »


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Set Your Path to More Connected Customer Experiences

This playbook explores some the three primary components of building a world-class personalization program: Identity and insights Commerce and customer journeys Content at scale But putting all these practices into motion can be daunting. Many brands add some personalization capabilities … Read more »


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Consumer Loyalty Trends to Watch that Make or Break Brand Relationships

Date: Oct 11, 2022 1:00 EDT (10:00PDT)

Speakers:
James Riess, Senior Vice President, Strategy & Insights, Merkle
Michela Baxter, VP, Practice Development, Merkle
Michelle Grant, Director, Strategy and Insights, Retail and Consumer Goods, Salesforce


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2022 Playbook: Transform with Google

Putting Google at the core of your technology stack is the best way to accelerate digital transformation and shape the digital behavior of your audiences. Today’s data privacy revolution is turning first-party data into prime business currency. This means digital maturity is more critical than … Read more »


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The Intelligent Data Lake for Marketers: Powered by Google Cloud Platform

There is a growing demand for an agile data platform that can help marketers power customer experiences in a more relevant way. Google Cloud Platform (GCP) has come onto the scene to help with just that. This suite of services … Read more »


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A Collection of CDP Fails: 5 Stories to Learn From

What are the most common CDP pitfalls every organization should avoid? And, how can the CX-focused marketer navigate the complex CDP vendor landscape or get the full value of their current platform? In this white paper from Merkle, are five cases … Read more »


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Digital Marketing Report Q4 2020: Benchmarks and Insights for 2021

Date: Feb 2, 2021 1:00 EDT (10:00PDT)

Speakers:
Melissa Reilly, Associate Director, Marketing Communications – Media, Merkle
Ryan Gibson, VP Merkle


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Third Door Media, Inc. is a publisher and marketing solutions provider incorporated in Delaware, USA, with an address 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539. Third Door Media operates business-to-business media properties and produces events. It is the publisher of Digital Marketing Depot the leading resource center for digital marketing strategies and tactics.