Resource Library: Featured

webcast

Get More Value Out of Your First-Party Data: Using AI to Connect the Online-to-Offline Buying Experience

Date: Dec 5, 2019 1:00 EDT (10:00PDT)

Speakers:
Jim Sterne, Founder, Marketing Analytics Summit
Ian Dailey, Senior Director of Product Marketing, Invoca


research_report

Enterprise Digital Asset Management Platforms: A Marketer’s Guide

New! Market Intelligence Report: Enterprise Digital Asset Management Platforms: A Marketer’s Guide   Editorial Advisor: Taylor Peterson, Deputy Editor of Search Engine Land, Marketing Land and MarTech Today, Third Door Media Research/Writers: Karen Burka, Senior Research Consultant, Third Door Media … read more »


webcast

How to Deliver Effective ABM Using Pre-targeting & AI

Date: Nov 7, 2019 1:00 EDT (10:00PDT)

Speakers:
Gil Allouche, Co-founder and CEO, Metadata.io
Jason Widup, VP, Search Marketing & Operations, Workfront


webcast

The Truth About Personalization: Using a CDP to Personalize Marketing on the Channels That Really Matter

Date: Oct 23, 2019 1:00 EDT (10:00PDT)

Speakers:
Tom Treanor,Head of Marketing, Arm Treasure Data


whitepaper

Marketing Trends: Nine factors reshaping marketing and how you can stay ahead of them.

Simply put: Marketing isn’t what it used to be. If you want to compete in this rapid digital world, you need to make your customers happy. Constantly. This white paper from Acoustic will get you started with nine of the … read more »


whitepaper

2019 Marketing Benchmark Report

How do your campaigns stack up against industry benchmarks? The 2019 Marketing Benchmark Report from Acoustic examines email and mobile marketing messages from several thousand brands to establish industry standards on customer engagement, delivery, and subscriber churn. With this report, you … read more »


whitepaper

Digital Agencies in 2020: A Glimpse into the Future

The digital agency industry is relatively new and ever-evolving. The increasing rate of change in all things online demands that we adapt to new technology and pioneer new avenues of growth and innovation. This environment of rapid change brings both … read more »


whitepaper

Creating An Omnichannel Experience for B2C Brands

We all know what it feels like to have our customer experience compared to other companies. And if you’re a consumer-facing company competing against brands with a LOT more resources, these comparisons can feel particularly unfair. Maybe one of these … read more »


whitepaper

Product Experience Management for Dummies

PXM for Dummies decrypts how changing commerce trends impact customer behavior, and explains why providing a top-notch customer experience requires crafting compelling product experiences — consistent product information delivered in context wherever, and whomever, your buyers are. Retailers and brands … read more »


webcast

How to Stand Out in a Crowded Martech Landscape

Date: Oct 3, 2019 1:00 EDT (10:00PDT)

Speakers:
Ginny Marvin, Editor-in-Chief, Third Door Media
Boaz Ram, Head of Technology Partnerships, Datorama, a Salesforce Company
Priti Shah, Director of Business Development, CHEQ