Email-driven Content Marketing for SMBs
You’ve probably heard plenty of talk about how email marketing is dying or even that it’s already dead. Don’t plan on publishing an obituary. In fact, based on the insights SharpSpring gathered with Ascend2, it seems the opposite is true. … Read more
The Ultimate Guide to Marketing Automation Terminology
If you’re new to the marketing automation game, it can be easy to get overwhelmed by all the jargon. This marketing automation guide from SharpSpring covers: Marketing automation features and their uses Commonly used industry terms Essential marketing automation metrics … Read more
8 Ways to Leverage GDPR for Your Agency
While GDPR may feel a little like red tape, the new laws are designed to help us build trust with customers and provide a better user experience. And as marketers, that’s our end goal anyway, right? In this issue of … Read more
The Digital Marketer’s Guide to Personalizing Caller Experiences
When consumers engage with your search ads and digital marketing, they often convert by calling. Provide the wrong experience to those callers, you lose customers and your ROI suffers. It’s why digital marketers are now personalizing not just the online … Read more
The Growth Marketer’s Guide to Email Metrics
Email marketing continues to be the best digital channel for ROI, so improving email performance with key metrics is of the utmost importance. In this guide, Iterable has partnered with SparkPost to help you implement high-performing email campaigns. Here’s what … Read more
52 Tips to Improve Your Email Marketing
Download this eBook to get 52 best tips for optimizing your email campaigns on everything from subject lines to copy length.
Neil Patel’s Guide to Email Marketing
If you’re looking to learn more about what it takes to run a successful email marketing program, start with some tips from one of the world’s foremost digital marketers—Neil Patel.
Guide to Email Metrics & Benchmarks
This guide from Iterable covers the pivotal metrics used by email marketers, engineers, and marketing executives to achieve greater ROI. If you’re seeking to increase email engagement or you’re concerned about deliverability, you probably have some burning email questions. What … Read more
Agencies Talk: State of Email Marketing
85% of marketing agencies say that email marketing performance is increasing Email marketing is an oldie but goodie, and it just keeps getting better with marketing automation. Agencies love email marketing since it performs well at a low cost. SharpSpring gathered … Read more
Why Email Holds the Key to Lasting Customer Relationships
With limited resources and growing consumer demand, it’s critical that marketers prioritize the one tactic that is efficient, trackable, and plays remarkably well with all of their other channels: Email. In this guide from Emma, marketing expert and author Jay … Read more
