Thursday’s webcast sponsor, WebVisible, is extending a special offer to registrants of the May 14 webcast: “Search Marketing for Small Business: Basics for Online Success,” featuring Disa Johnson. The “Stay Strong in Business Sale” campaign offers first-time advertisers a free … Read more »

On Wednesday May 20, Matt Booth, SVP and Program Director, Interactive Local Media at the Kelsey Group will discuss the current landscape of local search, and how businesses can keep up with local business listings. Ten years ago, local listings … Read more »

Although it is cool and rainy here at SMN Webcast headquarters, things are heating up for a busy webcast schedule in May. (We’re also thinking ahead to SMX Advanced in early June. Today is the last day for Early Bird … Read more »

On Thursday, May 14 – at 1 PM EDT – Search Marketing industry veteran Disa Johnson will present a free webcast for small businesses that will cover the basics of search and online marketing — from how to use search … Read more »

Most online advertisers still give conversion credit to the last ad clicked, based on the belief that it’s just not possible to measure the various influences that occur in the buying process. But increasingly, savvy marketers recognize this attribution method … Read more »

On Tuesday, May 12, at 1 PM EDT, Search Marketing Now hosts a first-of-its-kind webcast, as senior management from iProspect will be on hand to answer questions from the audience. The topic is SEO, with a focus on large, complex campaigns. Read more »

Next week Tuesday: Rx for Large Paid Search Campaigns: Anatomy of an Enterprise Solution Speakers: Marc Barach and Chris Wine, Marin Software Time: 1 PM Eastern Sponsor: Marin Software Wednesday: Big Brand Search Engine Optimization: Managing Large Campaigns Speaker: Chris … Read more »

One of the big challenges in search engine marketing is getting all of the volume you want from your campaign. Consider this scenario: you’re willing to pay $1 per click, based on a conversion rate of 10% and a cost … Read more »

On April 14, Search Marketing Now presents another free webcast, “RX for Large Paid Search Advertising Campaigns: Anatomy of an Enterprise Solution,” sponsored by Marin Software and featuring Marc Barach and Chris Wine. They’ll present some recent findings from a … Read more »

In April we’ll visit some Search Engine Optimization (SEO) topics at SMN, including how SEO and conversion rates are interconnected, in the webcast “SEO and Conversion Rates: Hand-in-hand” April 7, 2009 – 1 PM EDT Search Engine Land’s Executive Editor … Read more »