Power Up Your Marketing Programs with Google Analytics 4 and Salesforce Marketing Cloud

Date: Jan 23, 2024 1:00 EDT (10:00PDT)

Kyle Robbins, Senior Product Manager, AI for Marketing at Salesforce
Carly Boddy, Product Manager at Google
Sara Fefferman, Product Marketing Manager at Salesforce

Customer expectations are higher than ever. They expect companies to know who they are and what they need. That’s why marketers should have a data strategy that will give them a complete view of their customers – without this view, it will be much harder to personalize your marketing programs.

Join experts from Google and Salesforce to discuss how you can successfully integrate your Google Analytics 4 data with Marketing Cloud for more effective marketing. Register and attend this session for tips on how to make the most of your data.

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Sponsored by Salesforce

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