About Marchex

Marchex

Marchex understands the best customers are those who call your company - they convert faster, buy more, and churn less. Marchex provides solutions that help companies drive more calls, understand what happens on those calls, and convert more of those callers into customers. Our actionable intelligence strengthens the connection between companies and their customers, bridging the physical and digital world, to help brands maximize their marketing investments and operating efficiencies to acquire the best customers. Please visit https://www.marchex.com/blog, https://www.marchex.com/blog or @marchex on Twitter (Twitter.com/Marchex), where Marchex discloses material information from time to time about the company, its financial information, and its business.

Resources from Marchex:

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Pick Up The Phone: Your Best Customer Is On The Line

Marketers cannot ignore offline channels. Customers no longer see a difference between digital and physical. In fact, in this age of digital connectivity, inbound phone calls are on the rise. And it is often these customers who call directly to … read more »


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Best Practices for Click-to-Call for Mobile Search – for Advanced Marketers

Date: Jul 28, 2015 1:00 EST (10:00PST)

Speakers:
Greg Sterling, VP Strategy and Insights at Local Search Association
Cody Kunning, Director of Search Engine Marketing, Marchex
Nilesh Dhawale, Senior Program Manager, Product and Engineering, Marchex


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Click-to-Call Deep Dive: Best Practices from Search Experts

Date: Apr 16, 2015 1:00 EST (10:00PST)

Speakers:
Meredith Spitz, Manager, Search Marketing, DigitasLBi
Tedd Post, Search Manager, Spark SMG
Cody Kunning, Director of Search Engine Marketing, Marchex


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Mobile Search & Click-to-Call: Turn Mobile Search Ads into Converted Calls – and New Business – in 2015

Date: Feb 5, 2015 1:00 EST (10:00PST)

Speakers:
Adarsh Nair, Senior Director, Product and Engineering, Marchex
Michael Boland, Chief Analyst and VP of Content, BIA/Kelsey
Brad Roberts, Vice President Digital Marketing, E-Commerce at Allconnect


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Extracting Insights from Phone Calls

70% of mobile searchers report they click to call directly from the search results to connect with a business (Google Adwords research, Sept 24, 2013). Successful marketers need to measure and analyze the phone calls driven from their ad campaigns. … read more »


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Increasing Mobile Performance Through Advanced Call Analytics

Date: Jun 3, 2014 1:00 EST (10:00PST)

Speakers:
Jeff Braislin Sr. Product Marketing Manager, Marchex
Tim Graber Sr. Director of Product Engineering, Marchex


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Driving Profitable Phone Calls from Mobile Advertising

A superior digital call advertising campaign should produce material, incremental inbound sales efficiently at the expense of your competitors. In an increasingly competitive call marketplace, how can I ensure my digital campaigns drive superior results? This paper addresses this question … read more »


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3 Reasons Why Call Tracking Matters to Digital Advertisers and Agencies

If you are like most advertisers and agencies today, your advertising budget is under greater scrutiny than ever before. Maximizing each advertising dollar is one of your top priorities. If you are only tracking clicks and/or online conversions, you are … read more »


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Acquire New Customers With Mobile Pay For Call Advertising

Date: Sep 5, 2012 1:00 EST (10:00PST)

Speakers:
Matt Booth, Senior Vice President and Program Director, Interactive Local Media
John Busby, Vice President, Marchex Institute


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How to Successfully Generate Phone Calls through Mobile Advertising

Date: Jan 26, 2012 1:00 EST (10:00PST)

Speakers:
John Busby, Vice President, Marchex Institute
Kirby Winfield, Senior Vice President, comScore


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Use Call Tracking to Monetize Your Online and Mobile Presence

Date: Sep 28, 2011 1:00 EST (10:00PST)

Speakers:
John Busby, Marchex
Charles Laughlin, BIA/Kelsey