Transforming Mobile Searches into Sales

The hype around beacon technology

By using beacon technology, a national advertiser is able to pinpoint a consumer’s precise location in a store, serving up a highly relevant ad in response to a mobile search. For digital marketers, this is the ultimate game changer.

This whitepaper explores the latest insights and tactics enterprise brands are using to convert online searches into offline sales, and reveals how brands are using beacon and other location-based technology to capitalize on mobile searches.

Inside you will learn about:

  • The benefits and limitations of beacons
  • Alternatives to beacons
  • The impact of mobile ad blocking

Sponsored by RIO SEO

Rio SEO is a global leader in connecting consumers and brands at the local level with an easy to manage local search marketing platform and services. We put businesses front and center in the consumers’ micro-moments of real-time need by employing dynamic technology with a human touch. Our cloud-based platform provides enterprise scalable and cost effective local listing management, local marketing automation and reporting services, powering local search results on any device. Simplify your local search marketing and convert searches into sales with Rio SEO. To learn how we can help your business of 50+ locations, visit our website at www.rioseo.com