Google AdWords and the Conversion Blind Spot

Countless marketers and business owners swear by Google’s marketing tools. But, those who neglect call tracking are missing a major part of the picture. In this guide, CallTrackingMetrics explains why call tracking matters, and how it can work together with Google’s popular tools to provide a complete picture of the sales funnel.

Sponsored by CallTrackingMetrics
CallTrackingMetrics’s award winning phone system provides thousands of businesses around the world the tools they need to track, manage and optimize their phone calls so they can increase conversions. From understanding what advertising campaigns are generating phone calls to routing and monitoring calls for their call center, businesses are able to transform phone communication into powerful intelligence for their organization. CallTrackingMetrics offers tracking phone numbers in 60+ countries, call center routing capabilities, and advanced reporting tying each call back to exact advertisements.