The world of retail has changed considerably over the past few years, with digital and physical marketplaces starting to blend and compliment each other along the customer journey. Organizations need to navigate the new challenges of retail spurred by increasing privacy regulations and the deprecation of third-party cookies on the horizon. Turn data collection and consent into a trust-building activity with your customers and keep them in the loop throughout their interactions with your brand.
Download the white paper to learn how to use data effectively and develop strong customer relationships with an innovative consent and preferences strategy.
Sponsored by OneTrust
OneTrust unlocks every company’s potential to thrive by doing what’s good for people and the planet. Whether you’re a small company or a large enterprise, our market-defining Trust Intelligence Platform connects data, teams, and processes—so you can collaborate seamlessly and put trust at the center of operations and culture.