E-commerce adoption in the US jumped ten years ahead in 90 days in the early months of the Covid-19 pandemic, according to a McKinsey report. Change has become the norm in retail. So how do you prepare for it, especially in the global context in which we all find ourselves?
Read “The Retail Renaissance Report: 4 Keys to Predicting Online & In-Store Demand Across Global Markets” from Neustar, and see what top retailers learned from the whirlwind of volatility they’ve experienced over the past few years.
Leveraging three years’ worth of retail sales data from leading global retailers, the report shows:
• How to go beyond linear forecasting to benefit from retail scenario planning models
• Best practices for inputting new variables and the most recent data as conditions evolve
• How to balance local with regional and national variables for more targeted predictions
Sponsored by Neustar
Neustar is an information services and technology company and a leader in identity resolution providing the data and technology that enables trusted connections between companies and people at the moments that matter most. Neustar offers industry-leading solutions in Marketing, Risk, Communications, and Security that responsibly connect data on people, devices and locations, continuously corroborated through billions of transactions. Neustar serves more than 8,000 clients worldwide, including 60 of the Fortune 100. Learn how your company can benefit from the power of trusted connections here: https://www.home.neustar.