The Enterprise Guide to Marketing Technology

Get ready to optimize your martech stack

Today’s marketers, armed with technology that tracks every move customers make, contribute more than ever to sales and the bottom line. With so many new marketing tehnologies emerging every day, how do you know which are essential to your rold? And how do you endure the data you collect has the greatest impact?

“The Enterprise Guide to Marketing Technology” from Vision Critical, will show you how these solutions have evolved into a powerful revenue-generating tool and a critical competitive advantage for high performing companies.

You’ll learn:

  • Which martech solutions will help you excel in your role
  • Which companies are leading the industry and why
  • How to get the maximum ROI from your marketing technology investment
  • Why customer intelligence is key to a successful marketing program

Sponsored by Vision Critical

Vision Critical provides a cloud-based customer intelligence platform that allows companies to build engaged, secure communities of customers they can use continuously, across the enterprise, for ongoing, real-time feedback and insight. Designed for today’s always-on, social and mobile savvy customer, Vision Critical’s technology helps large, customer-centric enterprises discover what their customers want so they can deliver what they need. Unlike traditional customer research, which is slow, expensive and gathers dust on a shelf, Vision Critical’s customer intelligence platform replaces static data and cumbersome reports with real-time actionable customer intelligence that companies need to build better products, deliver better services and achieve better business outcomes.