Curious about your marketing performance? Discover how your strategy compares to key brands in the industry. Dotdigital’s Hitting the Mark report analyzes the marketing performance of brands around the world, helping you gain insight into other brands’ marketing strategies. From … Read more »

Take a data-driven approach to increasing engagement, click-through, and conversion rates. This guide, full of insightful A/B testing ideas, will help you improve customer experiences to drive revenue. 

As we embrace 2025, consumer behavior continues its evolution, shaped by personal values, desire for authenticity, and, as always, the technological advancements of our time. But consumers are demanding more than transactions — they want brands to align with their … Read more »

They’ve declared it obsolete, a relic of the past. Yet, here you are—checking it, relying on it, trusting it. Email isn’t dying; it’s evolving, embedding itself deeper into digital identity, security, and commerce. It’s a key to personalization and the … Read more »