The Forrester Wave™: Data Management Platforms, Q3 2013

Download Forrester’s 70-criteria evaluation of the seven most significant providers of data management platform (DMP) — Adobe, Aggregate Knowledge, Blue Kai, CoreAudience, Knotice, nPario, and X Plus One — for marketers to consider.

This Forrester WaveTM details their findings on how well each vendor fulfills the criteria and helps marketers select the right partner for audience insights and coordinated targeting.

Covered in this white paper:

Unifying Multi-Touchpoint Audience Data
Data Management Platform Evaluations
Vendor profiles

Sponsored by Adobe