How Customer Analytics & Insights Enrich Customer Journey Design

IBM

A Practitioner's Guide to Customer Engagement via Multi_Channel Journey Design

This report from Hypatia Research unveils the strategic and technological approaches organizations are taking to enrich multi-channel customer journeys.

Leveraging multi-channel customer analytics and insights to enrich customer journey design has the potential to:

  • Optimize omni-channel customer interactions and engagement
  • Enhance employee engagement
  • Improve the customers’ purchase experience
  • Mitigate identity theft, fraud and risk 

To learn more, download the report today.

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Sponsored by IBM

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