The ongoing Apple iOS 14 updates that began rolling out in 2020 include a variety of changes related to data privacy. The intention of these changes is to provide users with transparency on what data apps are tracking on their devices and how it’s being used, giving people more control over their personal information online.
Download this white paper from Adtaxi to learn specifics on Apple’s updates and what they mean for your business, notable impacts to Facebook attribution, and ways to diversify your media mix to continue driving results in a cookieless future.
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AtData, the Email Address Experts, is the leader in email address intelligence with the most accurate, comprehensive and privacy compliant email-centric data solutions. Powered by 1.5 billion historical email and postal addresses and billions of monthly activity signals, we not only validate and verify our customers’ first-party data, but we also enable those organizations to develop actionable customer profiles and assess risk resulting in an increase in customer engagement, sales, and customer retention. To learn more, please visit: https://www.atdata.com/